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Clarity

Melinda Wittstock

New York City and Washington D.C.

Entrepreneur, CEO of Verifeed, content marketer, tech #AI innovator, growth-hacker, social media maven. Advises how to 10X growth + impact with high-converting social engagement, content, product UX + influencer word of mouth. BBC, Times of London, ABC, NPR, Capitol News Connection, NewsiT, Verifeed.

$4.17/min

Melinda donates to charity: water ($0.00)

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17 Reviews

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Business Development Fundraising Start-ups Technology Social Media Marketing Content Creation User Experience Content Marketing Conversion Optimization Social Media Strategy

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Connect, Influence, Inspire! How to Win Audiences With Confidence and Clarity

SXSW, Google, Tech Cocktail, National Press Club: I speak regularly on entrepreneurship, female founders, social media and Big Data. I've trained and mentored hundreds of business leaders and journalists in public speaking, communication strategy, broadcast and social media skills. I'm a former TV anchor, interviewer and host (ABC News, BBC, CNBC, and MSNBC), creator of high-rated and trafficked interactive programming, and successful sales person and fundraiser. I know how to leverage best practice storytelling, stagecraft and message crafting for a memorable talk, interview or presentation.

Failing Fast, Failing Forward, and Failing Up: Entrepreneurial Lessons Learned!

I'm a serial entrepreneur - and honestly, I've learned more from my mistakes than my successes in my past three companies. I want to share 'what not to do' as much as what to do. Let me take you through my unique "pre-mortem" so you can predict failings or problems before they happen. We'll get into the most common mistakes: Hiring too fast/firing too slow, lack of team or investor alignment, product or tech problems, and the biggie, failure to build truly differentiated value for paying customers! There's more of course, and well, I have the scraped knees to prove it. (I'll also share my Google talk on 'what not to do'!)

Authenticity, and Advice on How to Get a Return on Genuine Connection

Our social data analytics at Verifeed prove that brands, businesses and thought leaders that interact with authenticity and genuineness on social media outperform their rivals - and grow much faster. Why? Because consumers demand and expect trusted connection - they want to interact with a human! I will provide best practice strategies and tactics on how to interact on a personal level with your fans and followers on social media - so you can grow your trust, influence and bottom line.

10X Your Growth in 1/10th Time + 1/10th the Cost

I'm a 'growth hacking' entrepreneur and tech innovator who has created award-winning content and driven traffic, conversions and revenue with targeted social media engagement, influencer word of mouth, and interactive content. I'm CEO and founder of social intelligence Verifeed,and creator of the ROA™ (Return on Authenticity™) app. I advise on how to conquer social media to find customers, build loyalty, drive traffic and conversions and drive valuable word of mouth.

Value-Driven Sales: How to Close an 'educative' Sale and Create 'win-Wins'

Trying to close your first B2B sales? Taking longer than you thought? Struggling to overcome objections? Find yourself having to educate your customers? I've been there, done that, and suffered the pain of long sales cycles. What turned it around for me and Verifeed was a 'questions-based' sale that enabled customers to 'co-create' the value with us. Learn how to spend more time listening, less time talking, and get your would-be customers inspired and invested in your solution.

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Reviews 17

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Reviews

Melinda is one of the most energetic of journalists and news managers, in a field known for its high demands. Melinda's tireless work to create, develop, manage and extend Capitol News Connection in the midst of the DC whirlwind is simply amazing. Melinda exceeds expectations, time after time.

Jon Schwartz Source: LinkedIn

Melinda has mastered the rare combination of broad conceptual vision, realistic strategic planning, keen attention to detail, and superhuman work ethic.

As a founding board member of Pundit Productions (recruited by Pundit himself), I had immediate confidence in her plan to attract principled journalists and create a new model for Congressional news coverage. Having never worked with Melinda before (but seen many others get mired down in DC ventures), I was amazed how quickly Melinda and her team earned industry accolades and amassed media subscribers.

Jennifer Miller Source: LinkedIn

Melinda is a radio pioneer and, with CNC, she has created in just a few short years, one of the most valuble news sources on Capital Hill. Her insight has been invaluable to me and my clients.

John Hellerman Source: LinkedIn

I've watched Melinda build Capitol News Connection over the past several years, seeing it grow from nothing into an award-winning reporting powerhouse. She has selected the best people and committed her team to smart projects, such as Power Breakfast. It would be a remarkable feat at any time, but it is even more so now when so many other news organizations are in trouble.

David Shapinsky Source: LinkedIn

In these times, we desperately need to connect citizen journalists with professional journalists, and local issues with national policy. Melinda Wittstock, the brilliant creator of Capitol News Connection and Ask Your Lawmaker, is working every day to address these needs. It's an honor and a pleasure to work with her.

Deborah Elizabeth Finn Source: LinkedIn

KUT jumped on the Capitol News Connection from the get go. Melinda sold us on the concept and then, very happily, delivered on her promises. It's been getting better and better thanks to Melinda's hard work and creative approach to localized reporting from the nation's capitol.

Hawk Mendenhall Source: LinkedIn

Melinda drives the passion, vision, and results for a practical, but edge of the art technology platform. She balances actionable customer intelligence with strategic plans that delivers win-win client solutions. Melinda has an 'Oz Factor': heart, courage, and brains - that equips partners to connect with customers using 21st century tools to drive real, measurable, and pivotal results.

private private Source: LinkedIn

When I asked for a go-to serial female entrepreneur who could wow a crowd and provide tangible advice to millenial women in the workforce, the go-to response was: "Talk to Melinda." She delivered an impressive, genuine, and actionable speech at Google, where her passion for algorithms and data exuded along with her desire to connect and empower young entrepreneurs. Melinda's insight is based in her deep repository of experiences and expertise in journalism and data, but translates to both young and seasoned entrepreneurs alike. Audience members at the Google event noted that her advice was real, relatable, and readily implemented. I highly recommend working with Melinda and considering her as your #1 resource to deliver a creative and thoughtful presentation that feels directly applicable to each person in the audience.

Ashley Wells Source: LinkedIn

Melinda is on a personal mission to transform the process of consuming news and social media feeds. She has deep experience and understanding of these areas, and how to create needed changes. As a CEO and leader she has a rare combination of qualities: Extremely competent, insightful, innovative, inspiring, and tireless.

Duncan Work Source: LinkedIn

I've worked directly with Melinda as an advisor to NewsIT & Verifeed. Her ability to bring together a team, identify the appropriate course of action and then execute directly is impressive, as is her ability to recognize opportunities and refine her strategy accordingly. She brings energy, drive and passion to every aspect of her work.

Fred McClimans Source: LinkedIn

I have had the great pleasure of knowing Melinda on a personal basis as well as working with her for three years on a number of initiatives, most particularly Newsit applications to specific demographics such as veterans and military communities. Melinda is outstanding in every sense of the word - a thought leader and energetic contributor to the field of journalism and social media - an innovator and relentless seeker of excellence in people, technology and content - a decision-maker with spot on judgement - a person with great intellectual curiosity, commitment to balance in private and public life and most important of all, an "over the moon" fondness for golden retrievers.

Celia Straus Source: LinkedIn

Member since April 2014