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Clarity

Mark M. Deutsch

Richmond, VA (aka RVA)

Go Giver. Multiple Entrepreneur. 12+ Companies Started/Bought/Sold. 20+ Companies Invested In. Best-Selling Author. Mentor. Speaker.

$5.00/min

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24 Reviews

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Marketing Entrepreneurship Strategy Sales Management Public Speaking Leadership Small Business Strategic Planning Training Business Networking

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Sales & Marketing, Business Networking, Entrepreneurship, Startup, Rapid Growth

I am a life-long sales & marketing practitioner & leader. I have also started or invested in over 30 companies (so far). I will use my experience to provide you with practical advice on how to rapidly growing company.

Answers 1
Reviews 24

Answers

Mark M. Deutsch answered

Going from no sales rep to sales rep.

As a 20+ year salesperson/sales manager, and Dir. of Sales & Marketing in the software/technology arenas, from your description, I would say a salesperson is not the right answer to grow your sales. You're not in a position to support the runway necessary to give a salesperson an honest shot at success and it is virtually impossible to find a great salesperson in your industry without an aggressive compensation plan and a solid pipeline of opportunities. I would suggest that you pursue aggressive use of content marketing / thought leadership tactics (eg., Blog(s), Actively publishing posts on other Blogs / Magazines, Social Media - espec. Twitter, LinkedIn, Facebook, YouTube, Google+, & SlideShare), Webinars, Case Studies, White Papers, In-Person, Company-Sponsored Events, Research Reports, eBooks, Microsites, eNewsletters, Speaking Opportunities, Tradeshows, etc.).

Properly executing on these tactics should fill your pipeline - handle the leads internally - then consider bringing on a salesperson once the pipeline justifies it. I think you have many other tactics you can use to drive business at this time.

Feel free to give me a call to discuss your situation in more depth. Good luck!

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Reviews

Mark is a great manager who knows when to manage and when to watch. I was hired as a marketing manager who needed some direction but not too much. I was excited about achieving the revenue goals and developing great partnerships with key physicians and administrators in the area. Mark coached me along the way and I can only say that he will help others the same way.

Susan McCormack Johnson Source: LinkedIn

I have worked with Mark for many years both as a BNI member in his region and as an Area Director for BNI of Central VA.

BNI is hands down the best and most cost effective way to grow one's business, and it is my pleasure to work with Mark and the rest of the team to help other business owners and sales professionals grow their businesses in the Richmond and surrounding areas. I recommend BNI for anyone serious about creating a consistent and predictable stream of referral-based revenue.

David Wilson Source: LinkedIn

I have known Mark for years through networking and I think of him as a friend. Mark taught a Marketing class as part of the Greater Richmond GATE program. As a participant of the program, this was my first time attending on of his classes. He did an excellent job of teaching the class. I found it very important, because marketing my business services successfully is crucial. He was enthusiastic and presented the course material with clarity.

Mark is an amazing resource and a wealth of information in the area of Business Marketing for small businesses. I would recommend him to anyone seeking knowledge of Marketing.

private private Source: LinkedIn

I had the opportunity to meet and work with Mark while I was searching for a new approach to networking. I spent time in various organizations, none of which I found satisfactory. I met him through a colleague at "Dancing Elephants" who had a great experience with BNI and felt that I would benefit to the level she had. Mark is very knowledgeable about the Richmond market and the people associated with it. He has great insight into how to widen your network and provides many referrals to do so. He encourages and challenges you to expand your limits and achieve unrivaled success. Mark is the ultimate professional, as well as a caring individual, ensuring that his contributions are beneficial to the organization and its members.

Cindy Calhoun Source: LinkedIn

Mark is a consumate business professional and a master of networking strategies.His insights into the art and science of networking have taught me much in both our work at BNI of Virginia and other projects in which we have been involved. Mark is very engaged with the startup and business incubator scene in the area and is a great source of guidance and information on Entrepreneurial activity.

Davy Scheffler Source: LinkedIn

Mark has created an excellent atmosphere for BNI in Central Virginia. He has a great ability to present the BNI structure from the perspective of the small business owner. I strongly encourage decision makers who are focused on growing their business in Central Virginia to consider BNI as part of their marketing and advertising plan. BNI has helped my business by connecting me to a large network of professionals. Those relationships have naturally turned into additional revenue for my company. I am grateful for my 5 years in BNI Central Virginia.

Billy Hoffman Source: LinkedIn

I've known Mark for a few years and we first met at the BNI group where I was a member. He impressed me so much with his knowledge of the value of interpersonal networking between business owners that I had him speak at the Richmond Real Estate Investors Association where I am President. Mark truly is a gifted instructor. His personality and approach is calming yet encouraging and very positive. I highly recommend Mark as a speaker and consultant.

Troy Ross Source: LinkedIn

Listening to Mark Deutsch is both inspirational & entertaining!!!!!
Inspirational because I always learn from him.
Entertaining....because he can hold the attention of his audience. I've had the opportunity to be in several of Marks training classes an also worked closely with him planning an event.
His topics are always timely, well written & professionally presented.
As an entrepreneur...I truly respect & admire Mark. He IS an entrepreneur...Mark's "been there...done that" & he knows what he's talking about! Mark's not just a talking head...

Jeanne Walls Source: LinkedIn

Mark is an amazing resource and a wealth of information in the area of Business Marketing for small businesses. He has an incredible list of resources, ideas, support and programs to start any business owner on the right path of marketing their business. He helped me learn how to market my business and services more effectively to expand my client base. He made sure I understood my vision, my mission, the services I offer, and my client demographics, he gave me numerous recommendations specific to my business. I highly recommend Mark Deutsch to anyone who wants to take their business to the next level."

Helena Richardson Source: LinkedIn

Mark understands the benefits of target marketing and networking that benefit small businesses and does an outstanding job of sharing his vast knowledge, insights, and recommendations in a classroom setting.

Mark is truly an expert in his field, a thought leader, and a "must have" valuable resource for your marketing team.

I highly recommend his work to anyone looking to take marketing and sales to the next level for their business.

Daulton West, Jr., CIW Source: LinkedIn

Mark was my instructor for a class I just completed, Mastering Sales Magnetism. Mark taught this class as part of the Richmond GATE program. He did an excellent job of teaching the course, which is particularly important to me because of my desire to market my business’ services successfully. He presented the course material with both enthusiasm and clarity. In particular, I found the human relationship information very useful. I thoroughly recommend Mark to anyone who is interested in improving their small business marketing and networking skills!

Ted Kopp Source: LinkedIn

Member since December 2014