Lauren is known across industries as a person that consistently creates something out of nothing. A Princeton University literature graduate who quit her job as a VP of Morgan Stanley Fixed Income in 2009 to self-start I.AM.YOU., a 360 wellness lifestyle brand and fitness company, which she recently exited after 10 years of successive growth, profitability and innovation, Lauren thrives on helping people and business create and jump the curve.
Working on her own, Lauren turned a back-of-the-napkin dream into a globally recognized brand with brick & mortar and digital business streams, half a million social media followers, and an array of merchandise, products, and in person offerings.
She became a world stage conference speaker with expert status in entrepreneurship, health, wellness, and fitness, contributor to business and category specific publications, created and operated the first boutique yoga studio in NYC (award winning), had over 500 TV/online/magazine appearances including Dr. Oz, Bloomberg, WSJ, Entrepreneur, Self, Women's Health and more. Lauren is also the author of the multi-country, multi-language best-selling book, RETOX (Penguin Random House).
She currently advises companies, entrepreneurs and agencies on business strategy and brand development.