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Clarity

Kami S

Bangkok Thailand

15 years in the billboard, advertising, planning business for the USA, Japan, Thailand, Hong Kong, China, Singapore, Europe and other key markets. I understand the US billboard business from both sides, the owning signs side and buying signs side.

15 years in the media planning and advertising business. I buy media all over the world. I owned an LA billboard for 10 years as well.

$2.50/min

12

12 Calls

4

4 Reviews

27 minutes
Avg. call

Advertising Digital Media Media Planning Advertising Sales Media Buying Global Marketing New Media Marketing International Marketing Outdoor Advertising Advertising Research

Call me to talk about

Outdoor Advertising Buying, Planning/ Ad Agency Stuff

My service is broad:
1. The buying side of advertising on outdoor media such as billboards such as: Who sells what, who sells where, how they sell, how to get discounts, how to ensure you're buy is a decent deal.
Working on the billboard owning side for 10 years. And 12 years in the ad agency business buying ad space in mostly Asia.
Media formats we can discuss:
all billboards and digital boards, transit media
bus wraps, bus shelters/benches, train stations, train wraps, train indoor, metro, airports, digital billboards, taxi, charter bus wraps, mobile LED digital,
Elevator/Office building monitors
Airport carts
In-Plane media
Club/Event hand stamp / Restroom signs

2. How to design billboard ads following "sacred" rules
3. For other fees, I do the planning and proposals and advise on potential billboards you may want to buy.
4. Worldwide planning consulting for all major countries.
5. Billboard leases and leasing for landlords who want to get a lease, have a lease, renew a lease, change a current in force lease with a billboard firm, airport or other concession situation.

Answers 1
Reviews 4

Answers

Kami S answered

How can I increase "international" traffic to my website and minimize USA traffic? What tactics/methods can I use?

1. Create a subdomain, which shows a)the content in the foreign language of the countries you are targeting and b)have the title, heading, H1 tags, H2 tags in the foreign language which match the content of the body of the page.
for example www.France.yourdomain.com . Page will be in French and localized .
On the home page, a 'select country' dropdown should be installed. So each page(s) are in a specific country and all the text as stated above are in that language with keywords and body text which are prooven to be searched for by people in those countries. A translator and a researcher in google keywords will be needed. I know a good source to hire out such freelancers online.
2. Simply duplicate your current pages into the subdomain pages and their respective countries and redo the text on each, for a language and / or country.
3. After the pages are done, submit them each to google webmaster tools as a page to be indexed.
4. Other parts of the page code need to be changed such as default language.
5. Use some social media such as FB and myspace to create back links with the new language keywords within the link itself.
6. Each subdomain will need to be indexed to the Google, Bing and other key engines to a SPECIFIC COUNTRY. NOT Google.com (which is the USA site home). If you want French people to find you, then Google.fr will need to be the pointed google site for that subdomain. NOT the WHOLE website!

I can offer you a lowered call rate to fill you in on the rest of the details, hire sources and some other pointers.
Inquire please. Thanks.

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International Marketing

Search Engine Optimization (SEO)

Website Localization

Reviews

Kami is highly knowledgeable and great to work with. I would recommend him to anyone with an interest in the space.

Neil ODonnell Source: Clarity

He was very honest and open, and gave me very good direction for next steps. Will definitely use his expertise in the near future.

Abraham Diallo Source: Clarity

Excellent call. Great ideas / insight. Will definitely be talking with him again shortly.

David Pazdernik Source: Clarity

Great call - Stefan knows tons about billboards and was very helpful

Diana House Source: Clarity

Member since September 2014