Senior Digital Marketing & Media Strategy Leader | $100MM+ Annual Managed | Growth-Focused | Fractional CMO
I help brands, agencies, and founders navigate the complexity of programmatic advertising. With over 18 years of experience across major DSPs (including The Trade Desk, DV360, Basis Technologies, and Amazon DSP), I provide strategic guidance on media planning, audience targeting, platform selection, CTV buying, and measurement. Whether you are running your own campaigns or managing an agency, I help you drive performance and transparency.
I help brands and startups optimize paid media budgets and drive measurable growth. With 18+ years overseeing $100MM+ in investment, I provide strategy and execution support across paid search, social, programmatic, CTV, and retail media platforms like Amazon DSP. Founders, CMOs, and investors work with me to scale, audit underperforming media, or bridge to full-time talent.
