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Expert
MenuJana Glowatz Connected Publicist: Fashion, Beauty & Lifestyle
Veteran and firm owner with an established history in PR and working with celebrities, stylists, editors, fashion shows and events. View more of my work: https://janapublicrelations.com/featured
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JG$1.67/min per minuteNew ArrivalHighly Connected: Fashion, Beauty & Lifestyle Public RelationsJana Glowatz • United StatesCreated 2 years ago in Sales & Marketing / Public RelationsWe work with brands in fashion, beauty and lifestyle industries by though strong relationships with media, celebrities and influencers. Jana Public Relations combines creativity, energy and forward-thinking to create powerful and effective communications programs. Our Services Include: PUBLIC RELATIONS & MARKETING BRAND & IMAGE CONSULTING PRESS KIT DEVELOPMENT EDITORIAL PLACEMENT CELEBRITY & STYLIST OUTREACH MEDIA TOURS & PRESS PREVIEWS EVENT MANAGEMENT SOCIAL MEDIA CONSULTING CEO and Founder, Jana Glowatz takes pride in her invaluable relationships within the industry and with her clients. Her passion and love for beauty and fashion combined with her contagious energy assists in her every day work and continual success. Glowatz is a veteran and has an established history in PR when it comes to working with celebrities, stylists, editors and events. As a native New Yorker who wanted to escape the cold New York winters, Jana made the move to sunny Florida in 2013 where she opened "Jana Public Relations." Prior to moving to Miami she held the Director title at an agency in New York City where she oversaw the development and managed the implementation of public relation programs for a range of both mass and boutique brands. Jana earned her B.A. in English at the University of Albany and also holds a certification in Fashion PR, Marketing and Event Planning from The Fashion Institute of Technology in New York, NY. Originally from Long Island, NY and surrounded with a loving family and friends near and far, she currently resides in Florida. For more information please visit: www.janapublicrelations.comJana Glowatz United StatesNew Arrival
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From my experience, which has helped clients get into stores like Nordstrom and others alike, you would eventually need a sales rep or team with connections to the buyers. However Public Relations can be your first stepping stone and way to under cut any other competition vying for the space in the same store. You want to promote your brand organically by having it featured by credible sources (who are not paid) like certain magazines, online sites, tv segments and by celebrities/influencers. These placements help build a press portfolio for your company which then gives your eventual sales team a tool to use when pitching your product to buyers. With the right placements, approval can be powerful and land you in big stores as well as boutiques and eliminate possible competitors. I hope this is a helpful answer and if you have any questions or would like to discuss this in more detail feel free to reach out! Best of luck!
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