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Clarity

Ivan Zografski

Skopje, North Macedonia

Co-founder & Idea Ambassador at Solveo, a strategic design and innovation consultancy powered by co-creation and open innovation. Also: highly optimistic and curious, a believer in the creative power of the youth, and a risktaker afraid of nothing (with the exception of sidewalk scaffoldings).

$5.00/min

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Business Development Marketing Strategy User Experience Open Innovation Design Thinking Online Lead Generation Go-to-market Strategy Branding & Identity Digital Transformation

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Social Media Marketing Expert

Having created and executed 30+ sucessful social media strategies in the past 4 years with my team, I can share with you the secret Do's and Don't of social media marketing, the meaning of your current SM results and how you can adapt a lean approach to creating your future winning SM strategy.

Stop being just another fish in the social media marketing sea and find out how you can stand to better connect with your clients and grow your online sales today!

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Ivan Zografski answered

If business managers perform the same roles and functions globally, why then do organizations fail?

It all boils down to one thing: communication. There are 2 groups of people that determine the success of an organization: the customers and the employees. Companies often focus all their efforts in communicating with the market but fail to recognize that employees are what actually moves things forward. The roles and functions of managers differ very little, what differs is the way that they act in those roles. Good managers act out of empathy, know how to motivate and most importantly listen, bad ones on the contrary delegate, control and belittle. Especially in the age of Millenials, the second type of managers will certainly lead to the organization's failure.

I worked under both types of managers and saw my own performance drastically differ. I was so intrigued by the magnitude of the influence that I decided to study leadership and afterward I started my own organization that I manage based on the previously mentioned principles. To this day, I'm still amazed by the things my employees do and the way that impacts the success of the organization. In case you in need of marketing and business development consulting, feel free to check out our website: https://www.solveo.co/

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Member since August 2019