Food & Beverage Startup Advisor. Helping CPG entrepreneurs in cannabis, hemp and plant-based, develop high growth brands. 20 year track record developing and launching Consumer Brands @ Procter & Gamble and Anheuser-Busch.
20 years developing, launching, and growing billion dollar brands in Europe and North America. Domain expertise in applied consumer neuroscience, brand positioning and brand development on food, beverage and personal wellness categories — expertise in cannabis, hemp and plant-based consumer products.