Loading...

Clarity

Erin Lopez

I have 14+ years in Cosmetics/Beauty industry working for Sephora where I managed 60+ makeup and fragrance brands growing their direct online sales. I launched 30+ Fragrance and Makeup brands. After Sephora, I managed eRetail accounts (Sephora.com, Ulta.com, Nordstrom.com, Beautylish.com and Revolve.com) for makeup brand BECCA Cosmetics acquired by Estee Lauder Companies. Currently, I provide Shopify optimizations/Site U/X, Email Marketing set up and management and SMS channel set up and management for my DTC beauty clients.

$5.00/min

8 Calls

3 Reviews

34 minutes
Avg. call

Email Marketing Online Marketing Strategy Online Branding Direct Sales B2B eCommerce Small Business Online Marketing Beauty Cosmetics Internet Marketing Consultant

Call me to talk about

Shopify | Shopify Plus | DTC Beauty

Tactical strategies for managing and improving your Shopify/Shopify Plus store. About me: I work with DTC beauty/wellness/lifestyle brands on Shopify and Shopify Plus. I have project managed builds and redesigns and I have implemented a vast tech stack of third-party apps/integrations across Email, SMS, Ratings & Reviews, Loyalty, Customer Service, and other UX apps.

Email Marketing | Klaviyo Platinum Partner

Tactical strategies and solutions for setting up, managing and leveling up your email marketing channel. About me: I am a Klaviyo Platinum Partner and I manage email marketing for DTC beauty, makeup, skincare, wellness, lifestyle companies on Shopify and Shopify Plus.

Beauty Industry | Sephora.com | Ulta.com

I'll discuss all things beauty, eCommerce, and retail. I have worked with over 75+ makeup/fragrance/nail/skincare brands have firsthand experience with Sephora.com, Ulta.com, Nordstrom.com, Beautylish.com.

Answers 0
Reviews 3

Answers

Reviews

Erin was both honest and incredibly helpful during our consultant call. Her insights into the beauty retail industry were invaluable as I prepared to launch my brand. I have no doubt that I'll need her guidance again as my venture progresses. Her expertise is exactly what I need to navigate the challenges ahead. She even went the extra mile to help me connect with industry experts. Thank you Erin!

Tuba Eroglu Iyibilek Source: Clarity

Incredible value for the time spent. Erin really helped us pin down our channel growth strategy with her experience in beauty ecommerce (in particular with Sephora and Ulta) and her broad expertise in beauty ecommerce. Thanks so much for the help! This saved a bunch of time and money for me.

Brian Quach Source: Clarity

Erin was very knowledgable across a wide range of topics, and I look forward to getting her advice again in the future

James Moran Source: Clarity

Member since March 2019