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Clarity

Denise O'Berry

Tampa, FL

I specialize in helping solopreneurs and micropreneurs take action to grow their business. A lover of all things small business, I'm inspired by small business owners around the world who overcome huge obstacles. I'm the author of "Small Business Cash Flow: Strategies for Making Your Business a Financial Success" and host of "The Little Big Show" a weekly small business tips video show along with being a respected small business expert both online and off.

$2.50/min

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10 Reviews

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Entrepreneurship Email Marketing Small Business Coaching Small Business Strategic Planning Small Business Consulting Strategic Leadership Business Process Improvement Small Business Development

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Nailing Down Your Target Market

It's very common for small business owners to target the wrong market or to target too many markets. The key is to nail the market with the right "pain" points who want to solve their problems with your solution -- one market at a time. I can help you make sure the market you are focused on is the right one for your business service or product.

Developing Systems & Processes

Small businesses are the worst at writing things down and the best at "shooting from the hip." That method isn't sustainable over the long term. It makes for a messy business that can leak cash because of disorganization and tasks that take too long to complete. I can help you see where small tweaks can make a difference in optimizing the way you do business.

Email Marketing Set Up / Review

If you're not capturing email addresses of your customers and prospects, you are missing out on a huge opportunity to build relationships and increase the cash flow in your business. Email marketing is still the best way to do that. You must have a compelling reason for people to sign up to your list and a method for turning them into raving fans. I can help you make sure your "sign up gift" is the right one, that your website sign up box is in the right place, and that your email messages are moving people from prospect to customer.

Action Planning

Lots of small business owners do "stuff" every single day. But, more often than not, that stuff is "busyness" that will not get the results you are seeking. Much of the time, those tasks are activities, not actions that will move your business forward. I can help you sort through what you are doing and help you figure out what are the right tasks to get your desired outcome.

Answers 1
Reviews 10

Answers

Denise O'Berry answered

How do you make money to survive while you are building a business? What are some quick ways to make money with less time commitment?

You've gotten a good variety of answers and things to ponder in response to your question. Once you've decided on a direction, I suggest you tap into your existing network to see who knows someone you can help. I hope you have kept your network warm over time or this may be a bit of a challenge for you -- but do it anyway.

Don't be "sales-ey" when you approach your network, be prepared to explain to them who your target market is and how you help that market solve their problems. Ask your network for help. And, ask your network how you can help them.

This will do two things for you. It will help you stay in contact with your network (always a good thing!) and it will help you build out your offer so you can make some money to hold you over.

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Cash Flow

Entrepreneurship

Reviews

For the last three years, Denise O'Berry has been my greatest business mentor. She has guided me through good times and bad and kept me sane and professional. When I started an online networking group for people in the Tampa Bay area, I asked Denise to help own and moderate the group. We are now more than 250 strong with a vibrant online community. I strongly recommend you network with Denise.

Greg Hoffman Source: LinkedIn

Time and again, Denise has been able to prove why she is the Small Business Expert. I have no doubt in my mind that if there is anyone who is looking to make their business a success, then they need to inquire about the many services that she offers. I would highly recommend Denise to anyone.

H. Dean Hua Source: LinkedIn

Denise is a true expert in small business who always provides useful guidance to business owners. Denise came on my radio program, Small Business Trends Radio, as the featured guest and did a marvelous job. Her show was one of our most popular! It's a pleasure to work with a professional of Denise's caliber, and I look forward to working with Denise on other initiatives.

Anita Campbell Source: LinkedIn

I attended a seminar for small business owners dealing with using email for marketing which Denise was the presenter. The seminar was packed with many tips to enhance my business. I have also worked with Denise in the Tampa Bay Business Network.

Daniel Bloom SPHR,SSBB,SCRP Source: LinkedIn

There is no one I know who writes more, does more and knows more for the Small Business professional than Denise O'Berry. She's professional, easy to work with, and extremely knowledgeable. What amazes me the most is that Denise is an ACTION hero. She doesn't just write and speak.....she DOES! I highly recommend her for your project or your networking circle.

Donna Cutting, CSP Source: LinkedIn

I have known Denise for many years. She is a serial entrepreneur having started and grown several successful ventures. She has considerable expert knowledge of small business operations and strategy. I would recommend her to anyone seeking expertise in the areas of small business finance, operations, management or strategy.

Mark Fitzgerald Source: LinkedIn

I have found Denise extremely supportive and knowledgeable with Internet Marketing and Business leadership. Denise is always on the leading edge and offers guidance and answers to questions that I have needed help with. Thanks, Denise! Diana Walker, CEO, Diana's Healthy Lifestyles

Diana Walker Source: LinkedIn

If there's a standout blogger who consistently, generously shares from her wide and deep knowledge of small business, it's Denise O'Berry. Denise was one of the early members of the LinkedIn Bloggers group I've managed since 2005 and I can testify from our interactions over that time that she's the one to go to for ideas, practical wisdom and strategies for small business. And for blogging.

Des Walsh Source: LinkedIn

Denise was instrumental in building our team structure during EMA's Optimization Programs at the City of Tampa. She showed the employees that they were able to open up communication lines and build trust.

Helen Perkins Source: LinkedIn

denise is the very best at what she does her accomplishments are extreme i love the way she describes all of her professional knowledge on any subject THE BEST THERE IS

aaron kominsky Source: LinkedIn

Member since January 2014