Deirdre Andrews Lead Digital Marketing Specialist

Hey, I’m Deirdre! Advertising is my passion, and my dream is to share that passion, along with my knowledge of digital advertising, with those who need help to grow their business. As a Digital Marketing Specialist, I have extensive education and experience in Online Advertising. These are the certifications that make me an expert: • Advanced Diploma, Business Marketing – Algonquin College • Graduate Certificate, Advertising Management – Centennial College • Certificate, Integrated Digital Marketing – IAB Canada • Certificate, Paid Search Marketing – IAB Canada • Certificate, Search Engine Optimization – IAB Canada • Digital Leadership Award – IAB Canada • Course Completion, Web Analytics – University of British Columbia • Certificate – AdWords Fundamentals – Google Partners • Certificate – Paid Search Marketing – Google Partners • Certificate – Display Advertising – Google Partners My Work Experience I have managed large PPC budgets and designed in-depth digital strategies for software giants such as Microsoft, Adobe and Parallels in additional to a variety of other industries such as commercial real estate, automotive dealerships, financial consulting, HVAC and much more. I have worked as the Marketing Manager and Business Administrator for my family-owned business, KaliAndrews Dance Company, where managed all advertising, social media initiatives, PR, SEO and website maintenance, along with managing all client accounts. I am currently working as the Lead Digital Strategist with a full service marketing and advertising agency in Ottawa, Canada, working with a wide array of brands on local and international levels.