How to Effectively Client Information and Blow Conversion Rates Through the Roof

Created 9 years ago in Sales & Marketing / Growth Strategy

In my career I've built over 3 creative strategies to increase conversion rates by 20x or more including:

Instant Quote Tool for SEO company - I created an API that interfaced with Google AdWords platform, and pulled data from a clients keywords / URL based on over 50 different parameters to return an instant quote of what a customer should be paying for SEO. With so much ambiguity in the industry where 3 equal companies would quote you $100, $1,000 and $10,000 per month for the same service there needed to be a chance. In order to use get your instant quote, you'd have to enter your email address. This increased our lead rate by over 28x overnight and lead to a successful acquisition in under 3 months after.

iDemo (http://onsched.com) - In my current business, I wanted to find a way to give value instantly. People love the word instant, and I knew that if I could somehow show a potential user how easy their experience would be for their customers I'd be able to win business from many.

The solution was the instant demo, which uses creative technology to pull a users own website and place it on our site underlaying beneath our technology to give users a persoanlized & custom demo like never seen before.

This technology has helped spiral our growth for the last 8 months and continues to be the biggest driver of growth in our company