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Clarity

Carlo de los Santos

California

Founder BuzzStarter. Experienced in analytics, acquisition and conversion of customers. Search & Analytics lead for companies such as Thomson Reuters, Move.com, Rushcard, Cafepress, Nolo & FriendFinder. Digital acquisition consultant-at-large for Nasty Gal, Plated.com, TravelForKids.com, Motor Car Parts of America & Leyba Defense.

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23 Reviews

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SEO Web Analytics Manufacturing Google Analytics Consulting Analytics Educational Technology Insurance SEM Asset Managment

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I have lead and managed SEO for a number of startups, mid-size businesses and Fortune 500 companies.

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I have managed traffic campaigns where I grew traffic, realizing a 50% growth in 4 months by leveraging different channels such as display, SEO, SEM, email and DRTV.

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Reviews 23

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I worked with Carlo on two separate projects for our company: SEO and building a blog. Carlo listens to the client, and provides what is needed; this is terrific, and rare to find in the crowded arena of SEO consulting. We plan to work with Carlo again on an upcoming project.

Elizabeth Young Source: LinkedIn

I first worked with Carlo at Nolo.com where I experienced his expert capabilities first hand. When we needed more help with a complex online analytics project in my new role as SVP for Advice Company, he was the first person I called. Although we had considerable in-house expertise, Carlo was able to immediately provide clarity and direction for our team. He was then able to execute a successful solution by building an ecommerce attribution model that significantly improved our ability to optimize our primary website and ultimately grow revenue. I have used Carlo on additional projects and recommend him without reservation. He is definitely on my short list of “go-to” online consultants.

John Plessas Source: LinkedIn

I hired Carlo to come into LeadClick to help me craft and execute on online lead generation strategies in Search Marketing and web analytics. Carlo was a very create and innovative guy that added substantial value to our initiatives. He's a talented guy who I would definitely use again.

Dan Chelew Source: LinkedIn

Carlo is an absolute pleasure to work with. I regard him as a knowledgeable professional who consistently strives to exceed expectation. I have worked with him on data intensive projects and he displays an extreme knowledge of numbers and analytics. He is a team player and is always willing to go the extra mile to get the job done. I would definitely work with Carlo on future projects as well as recommend him to others.

Khyrun Rabbani Source: LinkedIn

Although Carlo and I worked in different sites for Unirush, I had numerous occasions to hear of his professional work and the edge he brought to Unirush. Carlo brought a certain "flavor" to the Company that cannot be easily replaced. His expertise and finely articulated opinions will be missed.

Tom Brand Source: LinkedIn

I've had the pleasure of managing Carlo directly for the past couple years and suffice to say it's been a great experience. Carlo was able to come in and have an immediate impact on our business, specifically, he was able to provide us with analytics that we didn't have prior to his arrival. Further, he was able to ensure that we started to accurately identify how are business was impacted by all of our different channels, and troubleshoot problems we encountered.

Carlo was able to develop relationships with lots of people throughout the company and was able to quickly find ways to get things accomplished. I do hope that our paths cross again!

Ben Wilkinson Source: LinkedIn

Carlo consistently contributed expert web analysis and SEO recommendations. In many instances, he delivered above and beyond the scope of the project for the best interest of the company. When it comes to technical expertise, professionalism, and ability to execute, Carlo delivers time and time again.

Danielle Delcore Source: LinkedIn

Carlo is a detail-oriented SEO expert who can help deliver value from strategy to micro-tactics. He goes above and beyond what we would expect form a service provider, and over the last two years, has become a valuable part of Team Plated. If you need SEO results, you can trust Carlo to deliver.

Nick Taranto Source: LinkedIn

During the time we worked together, Carlo was a great WebTrends resource/consultant. He proves to be knowledgeable about the product. He works well with all different groups and provided us with recommendations that has helped us to improve our use of the WebTrends product.

William Wee Source: LinkedIn

Carlo utilizes an innate ability to assimilate and comprehend new technologies extremely rapidly. He uses this knowledge to provide customized solutions to clients at all levels. Most importantly, he can communicate these specifications to both technical and nontechnical personnel.

Gouthum Karadi Source: LinkedIn

Carlo did a great job for CafePress orchestrating their SEO strategy, especially architecting a viral campaign among WordPress bloggers was really brilliant. He continues to stay at the forefront of SEO, and I look forward to working with him again.

John Edward Abdo Source: LinkedIn

Member since February 2014