Marketing. Digital. Strategic Planning. Branding. Consumer Insight. Business Plans. Go-To-Market.
Use my experience as a COO and divisional president of $10-$20MM companies to help craft your business, marketing and go-to-market strategies.
I was lucky enough to work with Bill at two jobs. The first was at Tribal DDB and the second at Catapult. He's been a fantastic mentor and all-around great guy. I would jump at the opportunity to work with him for a third time. Bill is quick to understand challenges at hand, but never goes for the simple answer. He's always impressed me with his creative thinking and understanding of all the angles. He listens to ideas and will always go forth with the best solution, even if it isn't his. Beyond being a great thinker, he's always a favorite with clients. He's charismatic and can lead a room to a solution. Finally he's a fun guy to work with. He's got fire in the belly and a great sense of humor.
I was fortunate enough to have the pleasure of working with Bill during a large-scale global agency transition during 2012. He has many strengths including a wealth of knowledge of the digital media space, an understanding of the dynamics in a complex and changing environment, the ability to get up to speed quickly on current business initiatives, and the ability to see new opportunities for growth. Most of all, he has a strong bias for consumer insights, which I greatly appreciated. In short, he was a great partner and I'd welcome the opportunity to once again work with Bill.
"Those were the days" is a cliche often thrown around, but I feel that way about my tenure working under the leadership of Bill. He was a tremendous leader to the digital group, giving us a clear sense of purpose and big-digital-agency swagger. Bill never ceased to amaze me with his intelligence, strategic abilities, and zen-like approach to problem solving. He's also a genuinely good guy - someone that'll push for the best interests of the organization, but also is a completely relatable and approachable human being to his team - no matter your title. That's a rare commodity in these parts. Lastly, he's an excellent partner to creative. He helps makes things better from a macro level, adding insight and helping incubate the idea to something great.
I've enjoyed working with Bill on the General Motors business. He is a strong strategic thinker and truly understands the clients' business objectives and goals. Bill showed stellar thought leadership throughout our partnership together, and helped me keep all pieces of the business moving. He helped me navigate the complex GM client and agency structures as well. Bill is truly a skilled digital marketer with a true hunger and passion to know all latest and greatest in the space to make the GM business better than ever. I hope to work with Bill again in the future!
Bill is a great leader, but also a great partner for a senior creative person like myself. His very strong sense of digital strategy, his knowledge of trends and his understanding of what great work is, makes him awesome to be around. Bill also provides something that is a little more rare, which is a respectable and honest point of view, even if it's not the popular thing to say, he gets to the point and it's refreshing. Bill is a smart leader who from top to bottom understands how to get it done right. I look forward to someday working with him again.
Bill and I worked at Catapult for just under 2 years with each other. When I started Bill was the head of the Interactive Department and then got promoted to President of Catapult Westport.
What I liked about Bill was that he cared about the company and drove the company in a direction to try to obtain more business. He also is a very strong leader. However, most importantly, a person in his position is extremely busy and under a lot of pressure at all times; which he handled with ease. But most importantly he was never too busy to hear what someone had to say, and took the time out to know each individual as a person. I felt very comfortable with Bill due to this and will attest that he helped me grow personally and professionally.
When looking for someone that can bring strategic direction, insight, inspiration and altogether forward-leaning digital thinking - Bill is your guy. Having had the pleasure of working for Bill at Catapult he is someone I look at as a true strategist. He understands how to go about solving business challenges and navigating the ever-changing landscape of all things digital. Oh, and I should probably mention that he is someone I truly enjoyed working for and look forward to the opportunity to do the same again in the future!
Bill is a smart, and incredibly strategic, marketing professional who can connect the dynamics of a business to the consumer through powerful, relevant strategic marketing. Bill is a pleasure to work with due to his quick mind and sharp wit - he makes marketing what it should be...Fun. I consider myself fortunate to have worked with Bill and would jump at the opportunity to do so again.
I've had the pleasure of watching Bill Hewson's steady climb as a marketing professional. At Modem Media, Bill proved his meddle managing a number of profitable client relationships. He was a significant contributor to Modem's growth during the go go years of the Internet. Upon departing Modem, Bill has more than thrived as his position at Catapult attests. I have been duly impressed with the growth and wide ranging creativity on display at Catapult which Bill has led.
Bill is an intelligent, hardworking and scrupulous professional. I endorse him wholeheartedly.
G.M. O'Connell
Bill is an insightful and detail-oriented manager, who can inspire clients and his colleagues equally well. His ability to consistently deliver exceptional business results to our clients and our company made him a top performer.
I've had the benefit and pleasure of working with Bill at both Carat and at Tribal DDB. Bill is a multi-faceted agency asset. He always brings his superior strategic, relationship and operational skills to the table. In-and-of-themselves they provide tremendous value. Importantly, as a leader, Bill elevates the level of play both internally and externally.
To go along with his high-level of intelligence, Bill brings equally high-levels of emotional IQ and humor - invaluable in the agency/client ecosystem.
Bill is someone you want working with you in an agency or for you if you are a client.