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Marketing AI Strategy & Monetization
Created 2 months ago in Sales & Marketing / Growth Strategy

I help businesses unlock the true value of AI by designing scalable, profitable AI strategies that drive growth, efficiency, and competitive differentiation. With 15+ years of experience in AI, analytics, and business strategy, I’ve led multi-million-dollar AI initiatives that transformed marketing, customer intelligence, and decision-making for global brands like Nestlé, Amazon, and BMW.
🔹 What I Offer:
📊 AI Strategy & Business Impact – Align AI initiatives with tangible business outcomes.
🚀 AI Monetization & Revenue Growth – Identify new revenue streams from AI-powered products.
🤖 AI for Marketing & Customer Insights – Use AI to optimize marketing ROI & audience targeting.
📈 AI Governance & Compliance – Implement responsible, explainable AI frameworks.
🔍 AI-Driven Decision Making – Build predictive models that enhance business intelligence.
🏆 C-Suite Alignment & AI Adoption – Secure executive buy-in & drive organizational change.
🔹 Who I’ve Helped:
Developed AI-based High-Value Audience Models, increasing marketing ROI.
Built AI-powered attribution models, optimizing advertising investments.
Implemented AI-driven automation, reducing operational costs by 30%+.
Designed Responsible AI frameworks for ethical and compliant AI adoption.
💬 Book a session if you need:
✔️ A clear AI roadmap aligned with your business goals.
✔️ Guidance on how to monetize AI-driven insights & automation.
✔️ Expertise on AI implementation, governance, and strategy execution.
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Andres Acosta
Bogota, Colombia
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15+ years leading AI/data transformations, generating $12M+ ROI and scaling teams across LATAM/global markets. Domain Expertise: Advertising (media and journey attribution, audience optimization, creative AI, media and creatives cross attribution, customer data science). Core strengths include strategic AI roadmaps aligning innovation with revenue/cost targets; Precision Marketing, Customer Segmentation and Audience Models driving 30%+ ROI lifts; P&L ownership delivering multimillion-dollar revenue. Impact: Launched $600K LATAM vertical in 6 months; deployed 300+ Marketing Mix Models for Nestlé, BMW, SANOFI; cut analytics costs by 70% via AI automation; built enterprise AI roadmaps for Fortune 500 clients.
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