Digital marketing consulting for P&G, Carrefour, LOrea, Unilever, Oreo
1. Digital marketing consulting for P&G China
- Strategy planning - Leading team & external vendors integrated brands's user data.
- Project management - Work in collaboration with execution team(global remote-base), client and vendors to achieve final goal of projects delivery as per business requirements.
2. Integrated Marketing Communications Planning for Mondelez (Oreo, Trident gum, BelVita).
3. Consumer database marketing & Samsung DotCom, Strategy digital planning & creative.
4. Martell Party platform - Tencent, Wechat
5. Carrefour online store - Wechat, App, Web.