Tzvi Balbin Head of Digital

Tzvi has helped MIISHKA immensely since first becoming involved with us. He completely overhauled our GA, email strategy, and is now busy optimsing our website! Love his passion, dedication and retail brain.

Tzvi was instrumental in the development of our online marketing capabilities. His ability to identify the right mix of channels, through email, search and mobile drove our bottom line hard. In his role as Group Digital Marketing Lead he helped us develop the digital marketing landscape for the CatchGroup of companies. Commercially minded, he could always squeeze another additional dollar out of to boost profits. Tzvi helped us become a more data driven business, a pleasure to work with and great colleague.

Tzvi and I worked closely on a number of digital marketing projects at the Catch Group covering conversion optimisation (and subsequent UX improvements), email, social, mobile, display and analytics. Tzvi constantly challenged conventional thinking, worked hard to understand technical issues/considerations and built good relationships with the Technology team. Most importantly, his passion for digital marketing is infectious.

Tzvi is a true internet professional. He knows the industry and is a pleasure to work with.

Apart from being one of the few people who not only understands but can apply knowledge of UI, usability and technology to real world retail and sales, Tzvi is a great person to work with and a stand up guy. His knowledge and ability to execute across all digital channels was both deep and wide. A true team player who understands how to mitigate close knit team environments. A highly experienced digital marketing professional.

Tzvi is a top notch eCommerce expert who knows how to optimize and maximize revenues from all aspects.
I was impressed by Tzvi's ability to see the whole picture while getting down to the smallest details to get perfect execution of his strategy.

Tzvi's understanding of online retail strategies and ability to monetise Social Media principles are world class. His dedicated work ethic and focus are beyond his years and his ability to put people at ease with his sense of humour and friendly disposition is an asset in beyond measure. In short, an articulate, smart guy who everyone likes. I miss you Tzvi!

Tzvi is an incredibly knowledgable and experienced marketer. He has a deep understanding of retention and acquisition topics in e-commerce -- including crm, email, search, display ads, affiliate marketing.

His experience and advice has helped us develop and refine features throughout our product, and it's been an absolute pleasure working with him.

Tzvi has a awesomely broad and deep experience of web/digital analytics and a sharp, creative intelligence to apply this skill to deliver best-practices e-commerce tracking and analysis outcomes. A pleasure to work with and essential asset to any online business.

Initially for me, the hardest part about dealing with Tzvi was pronouncing his name correctly! Once I had that sorted I found him to be very knowledge not just in the field of online marketing but general marketing and non work related areas such as the slowest coffee making method I have ever seen. Tzvi is (would be) a great addition to a team for two core reason, 1. he knows what he is talking about when it comes to selling online, 2. he is a good guy willing to help.