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Rae Hoffman CEO at PushFire

Houston, Texas Area
Thirteen+ years ago Rae started a small website about her son and his medical condition that became one of the first international support groups and largest website in general on the topic. It earned national media coverage and helped further medical research in the field. Investigating ways to support that site, she found affiliate marketing and became one of the most well known voices in the affiliate landscape and organic search engine optimization. Today, her current area of research is site auditing, SEO and advanced organic link development techniques relating to all of the major engines. Rae is currently the CEO of PushFire and is a regular speaker at SMX, SES, PubCon, Affiliate Summit, etc. Known widely in the online marketing community as Sugarrae, she…
  • Reviews 26

Rae Hoffman is an entrepreneur who redefines entrepreneurship. I've collaborated with Rae on many conference panels and on the WebmasterWorld forum and I've been astounded at the power of her practical business savvy.

Anyone considering working with Rae should stop considering and just jump in with both feet - you've got a golden opportunity in front of you. There's no better online marketer anywhere.

Many marketers talk a good game - but that's in the abstract. Rae can talk a good game because her game actually happens in the real world, with her sleeves rolled up and getting real results.

Source: LinkedIn Ted Ulle Jul 16, 2013

Rae is someone I can count on to give honest and actionable advice when it comes to SEO, affiliate marketing, and internet marketing in general. I am lucky to have worked with her on several occasions. She is a great asset to the web community and an even bigger asset to the companies she works with.

Source: LinkedIn Nick Reese Jul 16, 2013

Rae is an industry leading SEO and internet marketer. The detail with which she is able to analyze web data, combined with her business savvy, makes her the ideal consultant. There is no fluff. There is no useless drivel. There is only direct, relevant, value when you're dealing with Rae.

Source: LinkedIn Tim Staines Jul 16, 2013

Rae is the real deal with years of industry and hands-on business experience. She has a great deal of in-depth knowledge, which she couples with savvy business history to bring forward measurable results for clients. Rae is clear, honest and works for success at everything.

Source: LinkedIn Duane Forrester Jul 16, 2013

Rae is ambitious, resourceful, hard-working, honest, and driven. I would recommend her work to anyone, as her consulting, strategy, and leadership skills are top-notch.

Source: LinkedIn Erica Holden Jul 16, 2013

I don't know if there is an individual that has a greater impact on my outlook on Internet marketing as Rae. Her relentless attitude towards making every project she undertakes a success is something I have tried to adopt into my own mindset. She understands that her primary focus is to generate revenue through her skill set, and this is something I not only admire, but that I have tried to adopt. She is one of the only thought leaders in our market that seems to push the fluff often related to our industry to the side, and only focus on concepts that are going to get her to her final goal. Without knowing it, she has influenced me to push myself to places I did not think I could go.

Source: LinkedIn David Snyder Jul 16, 2013

If you need someone to speak at an event or to your group about SEO or Social Media and are lucky enough to be able to get Rae, do not miss the opportunity. I've worked with Rae for years and there is simply no one else in the business I would rather work with. Whether she is speaking or consulting, her talents are top notch.

Source: LinkedIn Nick Carroll Jul 16, 2013

Rae is probably top ten in the world at what she does. She is a self-made woman, driven to succeed out of necessity, and the successes she creates for her clients are a result of that work ethic.

IF you can hire her, I strongly recommend you do. On the other hand, do not expect Rae to be your "yes woman." She will tell you like it is and make you take your medicine, but your company will be better for it down the road. If anyone understands the new economy, it's Rae Hoffman.

Source: LinkedIn Tom Young Jul 16, 2013

I've had the pleasure to work with Rae for 5 years now and each year becomes more enjoyable. Her knowledge and keen witty attributes set her apart from all others, but when its time to get the job done, nobody does it better.

Source: LinkedIn Ryan Thompson Jul 16, 2013

Rae is a true expert in her field and a pleasure to work with. We were very pleased with the consulting work she did for uShip. The roadmap she created will keep us busy improving our site well into the future.

Source: LinkedIn Seth Wilde Jul 16, 2013

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