Strategic digital marketer who drives performance, inspires brand affinity, and engages consumers through storytelling. Work Life: STORY at Macys, DevaCurl, Organic Valley, Color Wow
Want to rank higher and google and have compelling content that builds out your brand while serving double duty as a driver for commerce? Chat with me! At DevaCurl, I developed blog content, generating 35% of total organic site traffic and 377% increase in revenue over 6 month period. At Color Wow I developed digital content strategy leading to 2x increase in sessions and 50% increase in sales via organic search. I can help you do the same!
Influencer Marketing has become an essential part of any promotional plan. But the landscape is crowded, unregulated, and it can be hard to make strategic decisions. That's where I come in. I launched and managed DevaCurl's original influencer program, reaching 200 Million with 90% YoY engagement growth for 3.5 years. After that, I launched Organic Valley's first influencer program, helped develop their calendar of initiatives, and then trained their first full time influencer hire. I can help you start a program from scratch, start a formal marketing plan, and help you take your business to the next level.