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Clarity

Robert Terell

Atlanta, Georgia

Robert Terell leverages the knowledge, experience, and business acumen he accrued over his 18 year tenure in the music industry, including as former VP of A&R with IMG recordings and EVP of Corporate Affairs/Strategic Alliances for HYPE Magazine and THM Media, to specialize in areas of deal structuring, publishing, licensing, merchandising, major label distribution, and international marketing. Whether he’s advising an independent artist seeking guidance to land a major record deal, or consulting an entrepreneur looking for brand management, Terell constantly strives to represent his clients’ best interests and creates strategic and innovative solutions.

As Gunplay’s (MMG/DEF JAM) Business Manager, Robert and his team was instrumental in finalizing his deal with DefJam. Robert also negotiated and secured the deal for New York rapper “COMPUTA” with eOne (formerly Koch) and partnered with Def Jef to get his record placement with BET on the new Wayans Bros. Show “Next Generation Wayans,” which aired in 2013.

$4.17/min

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Marketing Strategy Project Management Digital Marketing Strategy Music Production Brand Management Music Industry Digital Music Marketing Music Licensing Music Publishing

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Entertainment Business Executive

His peers recognize Robert Terell, as “The Industry’s TOP Choice” in global business entertainment, brand development and brand management. As a world-renowned business expert, industry strategist, motivational speaker, author, and serial entrepreneur, Robert is a champion for many emerging celebrity brands and entertainment professionals seeking to take their talent and careers to the next level.
Born and raised in the streets of New York City by a single parent mother, Robert began his career in the music business as an intern at Calliope studios in New York, NY. As the visionary thought leader of Wealth Nation Entertainment, he orchestrated a major label distribution deal for his company Wealth Nation Entertainment via INgrooves/Universal Music Group Distribution (UMGD). Robert has held several major positions in the industry throughout his illustrious career including: V.P. of A&R with IMG recordings, which is distributed via Warner Bros., Sony, EMI, and Universal, E.V.P. of Corporate Affairs/Strategic partnerships for HYPE Magazine and THM Media. He has recently been appointed by President and Vice President of Bungalo/Universal Music Group Distribution as Regional Director for South Regional Markets.
“I was Gunplay’s (MMG/DEF JAM) Business Manager at the time he got his solo deal with Def Jam and instrumental in working with his team to finalize that deal. I negotiated and secured with Def Jeff the deal for New York rapper “COMPUTA” to get his record placement with BET on the new Wayans Bros. Show “Next Generation Wayans,” which aired in 2013.
Anybody that contacts me will benefit from about 18 years of hands on experience in the industry as an executive. The client will receive a wealth of information, resources, contacts, and strategies that really work in today's new landscape of the music industry.

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Member since January 2015