Optimal Landing Pages and Conversion Pages to Convert Website Visitors to Sales

Created 4 years ago in Sales & Marketing / Sales & Lead Generation

There is a science to building a webpage which converts visitors to paying customers.

The no. 1 mistake I see on homepages is that the business has not CLEARLY stated WHAT they do. (This comes from the What, why, how, when, where). If any person landing on your website has not seen it before, nor heard of your business and they have a specific problem to solve, the first thing they need to see is that your business can solve their problem - otherwise they leave the site. If you don't get part 1 of the conversion funnel right, you have no hope to convert them further down the funnel.

I can help you identify any reasons that your pages might not be converting, and can advise you on the process you need to go through to make more sales and convert more visitors to customers. For example:

A/B Testing can also be used to experiment between 2 or more pages and find the one which converts more visitors to buyers or customers.