the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
Usability Testing: What's your opinion on using something like usertesting.com vs. real time usability testing (online and offline)?
DM
DM
Dan Martell, SaaS Business Coach, Investor, Founder of Clarity answered:

I do both. We setup usertesting.com every Friday to run through a preset script for both our web & mobile apps and then review the videos as a team and add a couple items to our backlog. The users are definitely not our ideal customers, but their perspective can be quite enlightening and it's just a great thing to have automated and run for $80/week.

As for user tests, we actually use Clarity to find target customers (not hard for us) and then schedule calls and use join.me to either show them clickeable prototypes (made with Keynote -> saved to PDF) or watch them interact with our app and ask questions. We typically only request calls with people who are $1/min, and most calls last 20 minutes - so it's pretty cheap testing :)

Hope that helps.

P.S. I still do manual / in person testing with anyone who's a target customer and has a laptop or iphone - but that's just my personality :)

Talk to Dan Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email
About
  • How it Works
  • Success Stories
Experts
  • Become an Expert
  • Find an Expert
Answers
  • Ask a Question
  • Recent Answers
Support
  • Help
  • Terms of Service
Follow

the startups.com platform

Startups Education
Startup Planning
Access Mentors
Secure Funding
Reach Customers
Virtual Assistants

Copyright © 2025 Startups.com. All rights reserved.