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MenuWhat is the pros and cons of a marketplace website like houzz.com, zillow.com and trulia.com where users send mail to professional without logging in?
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It really depends on your mission and from where you intend to drive revenues.
Asking a guest to create an account and log in in order to send an email to your customers could be seen as a stumbling block.
The more you can encourage visitors to reach out to your customers, the more your customers will have a great experience,
On the other hand, you have to make sure you all the security measures in place so your customers do not get spammed through your site.
Give me a call to discuss further. I offer a free initial call to first time clients. Use this link:
Good things : 1. It may lead to revenue generation and make you active to get jobs and business without any restrictions.
Bad things: 1. Some times users become fade up by getting unwanted calls and email notifications.
Conclusive Points: I think everything should be in restrictive way so clients should be happy on marketplace websites.
You may check my marketplace
Vineet Verma
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What's the average CAC value or range for a Marketplace client?
I think you're looking at this the wrong way. Your customer acquisition cost is not something you should benchmark against other businesses. Without knowing more, like your short and long-term goals, it's impossible to answer. Two companies with similar business models may have different answers to this question. A venture-backed startup trying to keep up with aggressive revenue goals may be able to stomach an astronomical CAC. A bootstrapped startup that is not seeking venture money may aim for slower growth and much lower CAC. I suggest setting up a call with a marketing or finance expert to determine what CAC is appropriate for your company and how to get there.TL
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Your support software should cater to your needs, depending on how your business operates. Fiver uses Vanilla forum and Zendesk. Thumbtack uses Zendesk. Not sure about AirBNB, their help center seems to be custom. Depending on how well funded your are, I would recommend starting with a free plan with one of the help desk SaaS products, or even using open source ticketing platform. Then, as your needs grow and you need integration with your marketplace, there's no reason you can't scale and migrate.VN
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