What is included in a typical SEO service package?

Obviously, no 2 situations are alike; and multiple factors affect any outcome. Practically, the number of answers is infinite. But one factor I've looked at intensively, full time for years is the role played by the brand name and/or the site's domain(s). Think of doing business -- online or off -- as moving along a path. Some paths are rocky or go through quicksand. Others can be made straight and smooth. Obstacles can be cleared, or the surface may be lubricated. For most niches, you'll see brand names / domains that add friction -- friction that is compensated for by extra marketing inputs ... effort or money. Suppose your niche were nicotine patches. Well, ideally you might own NicotinePatch(es).com to simplify brand recognition, add trust, increase click-through rates, and so forth. Traffic can be built up without an exact-match domain. No doubt about that. Still, not all domains / names perform equally well online or in the minds' of an audience. Answers aren't always so clear cut. However, since the internet is built on domain names, domains and names are worth evaluating very deliberately.

TL;DR -> Yes you will risk it if you don't perform a proper audit and migration from the original platform. Any type of architecture changes can 100% ruin your SEO if you are not migrating content and topics correctly. Many people assume this is limited to URI structure but underestimate the power of Topical hierarchy and the content, internal linking and URI structure which play a crucial role into any migration effort. If you have any questions about the migration process, give me a shout. Decent free migration checklist: https://searchengineland.com/site-migration-seo-checklist-dont-lose-traffic-286880

Hi, Your site is a Q&A so I presume that every time someone create a new Question it will generate a unique URL for that. Indepentend if you have or not an answer you want Google to crawl and index your site as quick as possible to start to analyzing the new page and bring traffic to it. The best way to expedite this "re-crawling" is to use a ping service that you can trigger after your user answer the question. PS: If you site is updated frequently you shouldn't have a problem with crawling, because Google usually identify this type of website really quick. Drop me a call is free for this week. Best,

Typically just moving from one server to the next has no issues at all so long as you're not making any other changes to the site, such as changing URLs in a re-design process. Just make sure its a quality, respected server. If the server has issues then, yeah, you'll inherit them. But otherwise you'll be fine.

Great question, To get traffic from SEO it must be done diligently. And the best way to do that is from a well structured article. The key things to remember that will help your pages rank well: Keyword Headings Put your most important keywords here. They must be coherent, simple yet descriptive. If your blog allows you to insert H1 headings into your article, do so. Don't cram too much info into keywords though, Search engines are smart and recognize when someone is spamming. Maybe do a bit of research using 'Google Keyword Tool' In Google Adwords and see if your keywords are popular search terms. Links and Back links Include links to relevant info when you can, the more credible sources your website links to, the better appeal it has to search engines. Also include back links. Back links are links to a location somewhere that also features a link going directly back to your site, these also give your article good standing. Duplicate Content Try not to say anything twice, and if you do use different terminology. But the main focus here is to always write fresh content. If the content of your article has been written word for word somewhere else first how can yours possibly be more credible? Also write often, the more frequent you post articles, the more frequently your site will be "crawled" by bots. If you do this well your listing can only rise. Be Unique and have the Best Info This entails just doing what you do and doing it well. It might be difficult to compete with other websites if the topic your discussing is already covered in great detail. The best position to be in is one of having information that everyone wants but cannot find anywhere else. A good tip for this is finding a specific niche that suits you well to draw in traffic to your general topic. Hope this helps you get started. For an in depth look at SEO rankings, take a look at the 'Periodic Table of SEO Success Factors' http://searchengineland.com/seotable