How much does it cost to create a freelance marketplace similar to Upwork?

Go for Wordpress initially. -- Custom website will delay your launch plans considering all factors. -- Wordpress can be used to meet your requirements from day 1. -- Once you have enough visitors and decided the revenue model + business objective plan for a customized website to be developed from scratch.

You'll find that to be the case on any outsourcing site. Focus on the reviews and comments left on a designer's profile. This will give you an idea of the quality of their work before contacting them. Further, check out LinkedIn and search for "freelance designer" or "freelance graphic design" and sift through the results. Good luck! They're out there!

My first question is "How do you monetize your blog?" If you don't know, then there's not much I can do for you right now. See, how you intend to monetize will drive the pre-qualification of readers. Meaning, who do you attract? If you monetize by having a store section, or sponsorship by retailers who sell online (who either pay you for advertising space or give you affiliate payments for customers you send over), then you definitely want readers who have demonstrated a comfort zone with buying clothes online. Otherwise, why bother? It's a too-uphill battle. Sure, you can get the readers, but then they won't buy because sourcing clothes online makes them nervous. If your blog gives them printable coupons they can walk into a physical retail store with, then you needn't worry about that. Though now, your concern is attracting readers who are local to these outlets. Nobody is going to drive 1000 miles to save 15% on a new suit. You really need to understand what you want your readers to DO before you begin producing content and attracting visitors. Otherwise, you'll spend your resources on the wrong things. Who do you partner with? What branding do you want? There's a huge difference between big and tall Men's Wearhouse and big and tall Versace. This goes for any readers of this answer who are tempted to ask a question: please provide more information in your write-up. We're not mind readers. We can't look into a crystal ball and see your exact situation. Give us more to work with, so we can provide a more detailed answer. We want to help you. And to do that, we need to know about your situation. A single descriptor sentence is not enough.

I agree it really depends on what you are trying to achieve. It can take sometime to source the right person to do the job. I disagree that you should only outsource to a freelancer if you have a one off project. My designer is a freelancer and I have been using her for several years because I like her style and she is very fast and efficient so I end up paying a lot less for the work and there is usually very few edits. I think that for any business it is worthwhile investing in creating a good relationship with any member of your team. If the work you required isn't a full time role, then hiring a freelancer makes a lot of sense because you can build a loyal and trusting relationship with them and therefore depend on them to deliver.

Most of my friends use www.wordpress.org and http://member.wishlistproducts.com/ to create their membership sites. Hope that helps.