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Online Marketing Strategy: What are formulas for ad monetization...
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Tayib Hasan, Copywriter with experience answered:

There are several formulas that can be used to calculate the potential earnings from an ad monetization strategy. Here are a few examples:

Cost-per-click (CPC) formula: This formula calculates the earnings from pay-per-click (PPC) ads, where advertisers pay each time a user clicks on their ad. The formula is: Earnings = (Number of clicks) x (CPC rate)

Cost-per-impression (CPM) formula: This formula calculates the earnings from impressions, where advertisers pay each time their ad is displayed. The formula is: Earnings = (Number of impressions) x (CPM rate) / 1000

Return on investment (ROI) formula: This formula calculates the profitability of an ad campaign by comparing the revenue generated to the cost of the campaign. The formula is: ROI = (Revenue - Cost) / Cost

It's important to note that these formulas are just estimates and actual earnings may vary. Factors such as ad placement, targeting, and competition can all affect ad performance and earnings.

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