Hey

I've had experience growing service businesses and agree with some of the answers you've received already.

The key is identifying the use of your time and it's already been mentioned that you are spending too much time working in your business instead of on your business.

My recommendation is to spend a week or two tracking your task and time so you get a clear picture of what you are spending your time on in your business. Using an app like Toggl will help with this.

Once your time has been tracked, you can review where you are spending your time and then applying the XDS approach to your tasks -> What can I eliminate entirely (X), what can I delegate (D) and what can I systematize (S).

If in doubt, be ruthless and eliminate.

Once you've gone through this process you can start executing the XDS method to free up your time - outsourcing and automation will be key to this. It seem like an uphill battle when you get started but as soon as you buy into the method and seeing the results (i.e. free time) then you can turn start answering your question of what you should focus on to scale up, because you will have the time and headspace to actually think about and try new tactics and strategies.

If you want to chat this through further and how you can implement and execute XDS I'd be happy to jump on a call!

Good luck