Only quick tips that are coming to my mind are based on the digital B2B marketplace are as follows:
1. Persuasive communication – selling (professional selling) – has a complex job to do it must inform, persuade, and differentiate. While nothing about selling is itself intellectually taxing, and much of what makes it work is common sense, it needs careful orchestrating, and any complexity is created by the fact that many aspects of the process need deploying accurately and in parallel.
2. Selling is inherently fragile. By this I mean that it is sensitive to small change: something done a little differently can make the difference between agreement and rejection. Details matter: even a poor choice of a few key words of description can affect the outcome.
3. Selling must be acceptable to the client. There is a fear among some that too strong (“pushy”) an approach is incompatible with projecting a professional image, and indeed it could be so. Well considered sales approaches, however, can help create, retain, and even enhance, the professional relationship that you are at pains to work within.
4. Selling must be deployed in a tailored manner. There are certainly principles to be borne in mind, but there is no one right way to sell. We can all spend a lifetime learning to adapt better and better to changing conditions and, not least, client demands and expectations. What is necessary is to sell in the best way – whatever that is – every time, meeting by meeting, client by client approaches must be well matched to the circumstances.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath