I have a social network and I want to create a franchise or hype around my product, many companies are doing givaway programs to attract as many people as possible to their platforms to see if there are any more effective methods to attract customers.
Your business desires/dreams, resources, segmentation will decide the platform you want to be into your brand and how you may engage along with your customers to force the most engagement for what you need to do.
In case your brand is a high strength drink with a ton of rich video content material advertising to teenagers, video primarily based networks including the vine, twitch, youtube, etc.. Are your fine guess for growth and engagement.
In case you are a popular b2c business that has a product where human beings usually need help, then a customer service revel in thru twitter or Facebook might be the quality bet for growth but now not long term engagement.
So there is no blanket solution here because there are such a lot of variables right here.
You also want to remember the fact that audience size is a fairly nugatory idea in social media. The analogy I love to use is: you can have 1,000,000 folks that like your Facebook web page however if nobody is converting and using sales or enticing along with your content then those million likes are not well worth something. You need to search for the possibilities wherein you'll be capable of continually interact with your target market over the long haul to build community, loyalty, and actions and that is dependent on the variables noted above.
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