Question
I have a list of over 10,000 email addresses collected organically from the website. They were collected over the past several years using single opt-in. The open rate on emails to this list is currently less than 10%.
I have now switched to a different email app (email service provider) and am now using a double opt-in system to collect leads on the website. I am reluctant to add bad email addresses into the new email app.
What options do I have for using this email address list to engage or communicate with prospects?
Is there a way to use social media to connect with prospects from this list?
For most records, I have first name, email address, and IP address; for a smaller subset I have additional information like city, state, zip code etc.
Thanks.
Answer
Yes you can connect with the social media account when you search email on the social media and find the social media account associated with the email.
