Question
I have a list of over 10,000 email addresses collected organically from the website. They were collected over the past several years using single opt-in. The open rate on emails to this list is currently less than 10%.
I have now switched to a different email app (email service provider) and am now using a double opt-in system to collect leads on the website. I am reluctant to add bad email addresses into the new email app.
What options do I have for using this email address list to engage or communicate with prospects?
Is there a way to use social media to connect with prospects from this list?
For most records, I have first name, email address, and IP address; for a smaller subset I have additional information like city, state, zip code etc.
Thanks.
Answer
Uploading your contacts to linkedIn is a good way to verify your email lists, but I would not do this to a cold list. Hopefully it is warm? Connect with me clarity.fm/ericmbell and I can guide you through this process.