I am in the middle of developing a 2 platform app (user/provider) and I am not sure how to make money and monetize the app.
This is one of my areas of expertise and I field that I love helping with, but I would need to know more details in order to assist - for example: what service does the user get? What's the industry?
The usual models are freemium or subscription or regular online packages sales - but again, it all depends what you're offering and to who.
Let me know more details and I can try an assist.
I've successfully helped over 300 entrepreneurs, startups and businesses, and I would be happy to help you. After scheduling a call, please send me some background information so that I can prepare in advance - thus giving you maximum value for your money. Take a look at the great reviews I’ve received: https://clarity.fm/assafben-david
For the last 15 years I have been engaged in pricing IT services and products. Monetization of app is a y product of building a business plan for your services. we can connect for developing a business plan based on
a) Your costs for development of the app
b) your regular cost going forward in enhancing and maintaining the app
c) user base target of your app
d) building a revenue model that will ensure sustenance and growth
Monetize apps is done by many ad networks but if i'm to recommend you the it is probably Facebook snd admob
IIt depends on your market. Which side will gain the most from using the app? If you help one side to gain more income there is a perfect place to have monetization strategy implemented. It could be a fee for the payment transaction (if you process payments) or some payment for completed project/class/etc.
If there is no payment in place you might consider making another profile level for either users or providers, giving this level features they are willing to pay for. Something that helps them save time or get some income as a result. It’s hard to say without more details about the app.
I won’t bother with regular ads, unless you can have some kind of partnership deal related to your niche. For example, if it’s an app for tourists/guides you might get a partnership with one of the airline ticker aggregators. Think about companies who can benefit more from ads for your app audience.