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Landscape Construction: How do I take my landscaping business to the next level?
JM
JM
Jeffrey Mark, Email, SMS, MMS and relationship marketing expert answered:

That depends on what you mean by “next level”. I’d tend to focus on the jobs that create steady recurring revenue such as the maintenance contracts. Start asking your existing raving fans if anyone they know could use your help as well. Include a flyer in their invoice if you mail them. Send a text or email campaign that’s not spammy with a reward for referrals such as a coupon or free month of service.

Look for opportunities to automate or outsource some areas of your operations so you can work ON your business (market and sell) instead of IN your business (managing day to day). There’s always risk when you expand so make sure you have the cash on hand to deal with some unexpected challenges and be cautious not to over extend on any strategy. Hope this is helpful!

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