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I'm getting ready to market my digital development agency (web & mobile). Should I hire a sales/marketing person or go at it solo?

Marketing Strategy

Kelly Fallis answered

a) are you good at selling?
b) can you afford to hire someone?
c) do you have time to sell?

Until you can afford to and literally don't have the time too, my gut says do it solo.

Duncan Hopkins answered

I agree with Kelly, if you can sell, and are comfortable selling, then see if you can do it alone if not, hiring a great sales/ marketing person to handle that role while you manage the agency, could be the best move. I have benefited before from working with a great sales team that are much better at their craft than i, while as a designer i can concentrate on delivering quality product.

Guilherme Decampo answered

Do it solo! You'll have the opportunity to see with your own eyes the feedback. Which for me it's really valuable. You are in change of the most important area of you company.

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