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SaaS Sales: How to structure a sales team and process of SaaS ?
RC
RC
Ripul Chhabra, AI & MVP Expert answered:

In sales, a lot of models is used which help the company grow but when you think about saas this specific model can help your business.

Island model

The island model of sales organization results in a more traditional, “sell-or-die” environment that folks typically go with sales reps. There’s actually little organizational structure that goes into it. You provide your team with some basic back-end services: some training, a spread of products they will sell, a commission structure, maybe an office and that’s it.

The assembly line

In this model, every sales rep is actually liable for each step of the sales process on their own. they need to come up with leads by themselves, qualify them, and shut them. Reps within this framework tend to be more aggressive.
They’ve got their elbows to go in fierce competition—not just with the larger market, but their own teams also. Each member of your sales team essentially becomes their own entrepreneur. The line drove the commercial Revolution and built Ford’s famous car. It essentially specialized the labor and sequentially arranged production processes for max efficiency. You can apply the mechanical system structure to your sales team. Your raw materials are essentially your prospective customers, who are cultivated and refined during the sales cycle.

The mechanical system typically breaks down a sales department by function into four different groups:
Lead generation team: to blame for developing leads, and gathering names, phone numbers, emails, and data.

Sales Development Representatives (SDRs):Also commonly named as Qualifiers/Prospectors. SDRs reach resolute prospects and qualify them by asking questions that concentrate on customer needs, and identify the decision-making process.

The pod

A pod works along similar lines to the production line model of sales, but instead creates focused tight-knit groups, or “pods” that are composed of team members that play different roles. A podular organization is customer-centric.
For example, a six-person sales pod would be composed of three SDRs, two AEs, and one Customer Success rep. rather than having large teams, you create little pods of specialised roles, and every pod is answerable for the whole journey of specific customers.

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