Creating Translated subtitles and exporting them to VTT files fro English transcriptions.

A 2 minute explainer video is like being chained to a wheel of injustice. Seriously :) when did you manage to get through a 2 minute video without leaving or skipping? 1min to 1.5mins TOPS. Break the other deeper aspects into short form video explanations or separate the feature set out as a separate video. Homepage video: 1. Help the viewer identify with the problem 2. Ask leading questions (creates a curious mindset 3. Tell them about the solution quickly and the differentiator (now Bob can travel fro x>y 1.5 times faster and cheaper than any competitor whilst Joe, Shmo and Clet get to be drivers without a $1m medallion). 4. Summarize 5. CTA The rest you can explain in deeper pages with feature-set explainer videos(even shorter! Bite size chunks that make you want to watch more... Like eating some small tasty M&Ms)

ScreenFlow on OSX (Mac) works fantastic + will only set you back $100. The real perk with ScreenFlow is rendering, as ScreenFlow is a true multithreaded codebase, so will use available cores on your machine to speed up render/export time. Also ScreenFlow far surpasses FCP + Camtasia for audio quality.

Hello and good day! The good news is that we are living in great times to produce our own videos. When I first started we needed to spend at least 20k-100k to edit professional-quality video. Now we can produce quality videos with apps that we may already own. The best software tool I would recommend to start editing is Apple’s iMovie. It is a very powerful tool that is actually easy to use and learn. The video linked below was edited with iMovie on an iPad. iMovie is already included in most of our devices. Once we learn iMovie and want more advanced features we can move up to Final Cut Pro which is Apple’s Professional editing tool. There are a lot of similarities between these two apps so the transition should be easy. The good thing about Final Cut Pro is that it is a one time charge, so there is no Monthly fee as with other tools and we get to save a lot of money in the long run. However, depending on the complexity of your videos, you may not even need to use Final Cut Pro and just stay with iMovie. I hope this helps. If you have any questions, please do not hesitate to let me know. Thank you for your valuable time and have an amazing day! :) https://www.youtube.com/watch?v=lyYhM0XIIwU https://www.apple.com/imovie/

The purpose of localization during translation is to adapt your text to the needs of a particular language or culture. After a document is localized is should have the “look-and-feel” of the target language. It should appear that the information was actually written or developed within the local culture. Consider the following translation of a document from Japanese to English. You want your document to meet all of the rules of the language, the culture, and the region. Without more information, however, this is not possible. The English language is too vast. Some machine translators have accounted for language variants, as have some CAT systems, but the majority of computers simply translate to “English”. Sometimes there is a choice of British English instead of American English, but even this is not universal. The same is true for Portuguese, where European and Brazilian Portuguese have any number of differences. In Spanish, there are many variations in the language, and not all countries follow the rules of Castillian Spanish within their official language. Even within Spain there are distinct language groups such as Catalan and Basque (which is actually nothing like Spanish). The Spanish of the Canary Islands has many Portuguese influences, Latin American and Caribbean Spanish are both close to Castillian Spanish, but still different than each other. Argentina and Uraguay speak a variant that is almost closer to Italian than Spanish. While there are dozens of Arabic dialects, and Chinese dialects number in the hundreds, all official documents in these two languages are written in Literary Arabic and Mandarin, respectively. This makes translation to and from these languages much easier. When selecting a translation service provider, it is important to look beyond the direct language pairs listed on the website and ask questions about the ability of their translators to localize your documents when the source language has distinct variations. An American may speak English, but it would be almost impossible for them to translate a document into a Scottish dialect

As the profile doesn’t change very often, it would be worth getting someone to do this for you. Options are to go to rev.com, or Fiverr.com, but I would recommend you get your marketing language really good in the original language before you get the translation done.