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With any mobile or web application you want to do one main thing:
Understand a user's journey through the app over time.
If you want the most professional and enterprise level of analytic information, i'd recommend a service called AppSee.
https://www.appsee.com/
From the time a user logs into the app, to the actions they take, to retargeting and understanding their future behaviors, I can help you out further if you have any questions.
Regards,
Matt McCullough
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