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Question

I co-founded dadpardaz.com - a legal marketplace in Iran - less than a year ago. We've launched the Beta version two months ago and working to improve it's UX and add new features to it and at the same time working on marketing and introducing it to the limited groups of people.

We see the expression in our users that they can not understand the system and what it does very easily. So we think maybe hiring a UX expert would help us.
I am familiar with UX and normally I do it myself but I think maybe having a more professional UX designer would help us. What do you suggest?

User Experience

Business Strategy

Early-stage Startups

Answer

Youssef Zemhoute answered

You should hire two UX experts as for IT it is crucial to the Company. The better the UX, the better your product I guess. So spent your whole Marketing budget in it if necessary but hire them on a long-term basis. They don't have to be older than 23 if you're a good leader and know how to present your thoughts, ideas and vision.