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Retention: Can I have some advice/references on how to maintain user retention on a social media app that I developed?
RM
RM
Renelly Morel, Renelly Morel answered:

The first step is measurement. Do you have a gauge as to how long people are engaging with you app? Typically companies use Appsflyer or Kovchava to measure app installs and behavior. Once you can see where and when people are dropping off you can get a good understanding of what dev changes you need to make.

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