Question
With cold calling and mailing looking the things of the past, and smart lead generation techniques like customer profiling from ML, news, social media, and forums making a way, what should an aspiring entrepreneur consider as their lead generation strategy?
Answer
This would depend on your services. If you sell courses then use a lead magnet for your most popular course. If it is consultation, offer a great consultation checklist or a free consultation of a value amount. If its products then maybe a tip sheet on how the product works. We sell courses and training to other business, checkout our lead magnets at https://interpersonalwellness.com/