Question
Field of interest:
Relationships and Health
Example: "I Will Teach You to Be Rich" website offers long form articles / interviews that go beyond what a normal blog would do.
If I wish to assert myself as a Life Coach. I need to sell myself, and define my position. But I lack some skills in order to present myself as an expert.
Should I go on Udemy? Khan University? What knowledge could set me apart from competition?
Answer
I operate numerous businesses in niche fields and I know several Life Coaches and Self-Development coaches.
From what I see with all of these examples, firstly your customers will be buying into YOU so make sure you have a unique and relatable story and experience to draw on. For instance, one coach I know quit drinking alcohol to improve his health and relationships, and then started a "30 Day No Alcohol challenge" product. If you can draw from your own journey to create your niche, you will have more credibility.
