Loading...
Answers
MenuHow important is a responsive website design to rank highly in Google?
Is it mandatory to have my website be responsive in order to boost my overall ranking?
Answers
Google has placed importance on responsive design because it improves user experience and therefore more users visit the site and stay on the site longer. In turn this raises the sites ranking in Google. Your site content still needs to be good for you to rank in Google. Making a poorly ranking site responsive will not see much benefit. Google has stated that it will be more favorable to responsive and user friendly sites than those that are not.
Article: https://developers.google.com/webmasters/mobile-sites/
Site Test: https://search.google.com/search-console/mobile-friendly
Feel free to message me if you have more questions.
A good design is always the key to success. If you site is responsive it will open up nicely in all the platforms like tablet, smartphone, desktop and laptop.
It is not mandatory to have a responsive website to boost your overall rankings, however it is recommended as it will serve the following purpose:
1. There will be more time spent on your site that will boost your rankings.
2. Bounce rate will reduce, that will boost your rankings
3. Google will list it in a better way, that will boost your rankings.
4. It will be visible in proper formats from different platforms that will boost your rankings because more people will open it.
5. Search engines will fetch the links more efficiently, that will boost your rankings.
I hope that helps, for more information feel free to setup a call.
Short answer: Super important.
Here is why:
1. Google explicitly penalizes non-mobile enables websites
2. People have a poor experience on non-mobile enabled websites from mobile phones, which further kick-in other google algorithms to lower your website.
Example: One of the signals google uses to rank a page is the time spent on a website. If someone using a mobile phone comes to your website from Google and jump off it because it doesn't render well. The time spent on website will be low, and google will lower your rank.
3. Mobile internet browsing has officially overtaken desktop browsing - http://bgr.com/2016/11/02/internet-usage-desktop-vs-mobile/
I would highly recommend not ignoring mobile users when thinking of building a website.
Hope this helps.
Hello, I know you have received some responses here already but I feel like there were some wrong thoughts provided here.
I have been helping startups and Small/Medium companies grow their traffic through inbound marketing. At my small hybrid marketing agency, we stay up to date on Google SEO requirements (Google releases a document every so often with changes) <-- we follow this document.
One of the previous answers mentions that you don't need to be mobile friendly. This is wrong, you do need to be mobile friendly and more so you need to design a website with the mobile first approach. If you want to achieve first-page ranking for a particular phrase by paying someone to give you a ton of thin/fake backlinks then you might not need a mobile friendly website but the results won't last. Probably won't last more than a month.
Now you must consider that is not about having a 'responsive' website more so than it is about the code you use to build it, the tags you use, and the information you provide to sites like Google to let them know you have an optimized mobile experience including being responsive.
With that said, nowadays is almost ludicrous to have a website that isn't mobile-friendly at a minimum because it will hurt your conversion rates. So even if is not for SEO purposes, you do need to have a mobile friendly website.
Starting (best guess) around 2016 Q3-Q4 Google has begun deindexing desktop views of sites. Meaning, they're removing desktop site views from all search results.
If you're SEOing your site, then having a solid pass (100% pass) from Google's mobile testing tool is essential.
So the answer to your question is yes, if you're targeting SEO - having your site show up in natural search results.
Related Questions
-
Will redesigning a website (ground up) ruin the search ranking of a site?
TL;DR -> Yes you will risk it if you don't perform a proper audit and migration from the original platform. Any type of architecture changes can 100% ruin your SEO if you are not migrating content and topics correctly. Many people assume this is limited to URI structure but underestimate the power of Topical hierarchy and the content, internal linking and URI structure which play a crucial role into any migration effort. If you have any questions about the migration process, give me a shout. Decent free migration checklist: https://searchengineland.com/site-migration-seo-checklist-dont-lose-traffic-286880TM
-
If someone misspells my company when Googling, how do I make sure they find my site? Anything besides buying domain names of the misspelled versions?
Google Search is already smart enough to capture those misspellings and shows recommendations for the correct words. Assuming that your website has been around for a while, Google will show users the branded site first in the results pages so the clicks will go there. Google figures out possible misspellings and their likely correct spellings by using words it finds while searching the web and processing searchers queries. So, unlike many spelling correctors, Google can suggest common spellings for proper nouns (names and places), and words that may not appear in a dictionary. I usually use misspellings in my clients Paid Search campaigns to capture all the possible traffic when I see that there's a high number of searches for those variations. I advise against buying domain names for the purpose of capturing that traffic. It will help, though, for people entering the exact domain name directly into the browser. And if you do so, make sure that they all redirect via a permanent 301 redirect to the original one, but do not use them for tricky SEO purposes.WA
-
What is a reasonable price for SEO services?
The cost of SEO depends a great deal on three things: 1) The specific services being offered (SEO, social media, content strategy, etc.) 2) The degree in which those services will be implemented (how many hours per month) 3) the skill and experience level of the SEOs involved. $800/month is a pretty small investment if you consider all the layers to making a web marketing campaign successful. My company will usually not touch any fully-managed web marketing campaign for less than $1500/month and that's at the low end of the aggressiveness meter even for a pretty basic site. A larger ecommerce site might start around $5K and go up from there. Overall, you want to look for value and results. You'll want to know how long the SEO has been in business and when looking at proposals you need to understand the amount of time the company will be investing in the campaign. You also want to spell out your goals and establish the expectations on how/when those goals will be achieved. When the SEO and client don't have the same expectations, that can lead to issues later on. But if you know what the goals are you can both be on the same page from the start.SD
-
What is the best link-building strategy for a travel company selling vacation packages of cruises, weekend trips, city trips, etc?
We work with one of the big cruise sites in the UK and it's all about making the site deserve to rank higher by continually improving the site via design & content. Google wants to rank popular sites so you need to (as Simon points out) figure out ways of getting influential sites to talk about you and link to you. PR is the only real way to build links these days.PA
-
Which domain will have higher SEO chances?
Neither domain name option is a very good idea. I'll explain why in a second, but first I'll answer your actual question. Although there might arguably be some slight advantage in having an exact-match domain of the form Name.TLD as opposed to a domain with additional keywords alongside the name, that advantage is probably negligible. Google algorithm updates, as I understand them, withhold that exact-match-domain advantage until a website has many other reinforcing signals of authority. (Their goal has been to downgrade spammy, low-quality websites.) Whichever domain version you might choose, Google will find the brand name CUJO mentioned all over your actual website and in the referring links. Those signals will be plenty for search engines to pick up on and hence plenty for SEO, and I'd expect them to overshadow the tiny difference between the 2 domains. Your choice shouldn't be based on SEO. Stop trying to please search engines, and start paying attention to your actual human audience. Really, your decision ought to be made based on the memorability and first impression of the domains. Is the extra keyword in .COM better than a name without that extra keyword in .IO? For humans, that is. Either way, you'll run into competition from CUJO.com. And that's a potential problem. Another problem would be pronunciation ambiguity. Spanish and English speakers will see the name very differently, based on that "J". Spelling isn't altogether clear either – Koojo, Kujo, Coojo, Cujo? The main problem I see, however, is that Cujo is a murderous dog in a Stephen King novel. Since most searches for Cujo will aim at that meaning, your site will be perceived by Google as usually irrelevant in comparison with searchers' intentions. And that doesn't help SEO.JP
the startups.com platform
Copyright © 2025 Startups.com. All rights reserved.