the startups.com platform about startups.comCheck out the new Startups.com - A Comprehensive Startup University
Education
Planning
Mentors
Funding
Customers
Assistants
Clarity
Categories
Business
Sales & Marketing
Funding
Product & Design
Technology
Skills & Management
Industries
Other
Business
Career Advice
Branding
Financial Consulting
Customer Engagement
Strategy
Sectors
Getting Started
Human Resources
Business Development
Legal
Other
Sales & Marketing
Social Media Marketing
Search Engine Optimization
Public Relations
Branding
Publishing
Inbound Marketing
Email Marketing
Copywriting
Growth Strategy
Search Engine Marketing
Sales & Lead Generation
Advertising
Other
Funding
Crowdfunding
Kickstarter
Venture Capital
Finance
Bootstrapping
Nonprofit
Other
Product & Design
Identity
User Experience
Lean Startup
Product Management
Metrics & Analytics
Other
Technology
WordPress
Software Development
Mobile
Ruby
CRM
Innovation
Cloud
Other
Skills & Management
Productivity
Entrepreneurship
Public Speaking
Leadership
Coaching
Other
Industries
SaaS
E-commerce
Education
Real Estate
Restaurant & Retail
Marketplaces
Nonprofit
Other
Dashboard
Browse Search
Answers
Calls
Inbox
Sign Up Log In

Loading...

Share Answer

Menu
Cosmetics: How can I go about getting the beauty products from my new cosmetic line into stores?
DF
DF
David Favor, Fractional CTO answered:

Great to really consider if this beneficial, meaning having your products in stores matches your profit + overhead requirements.

Typically you'll have to give a 50-80% discount to an aggregator to place your product in stores.

Best you really run your numbers closely. I've seen many companies become slaves to evil overlords like Whole Foods, because of the deals they sign or just becoming dependent on an aggregator who repeatedly demands deeper discounts as more product flows. This effectively causes all your profits to be split between your aggregator + manufacturing overhead, so over time principles of the company may make less + less.

Likely you'll be better off placing your products in Amazon or selling your products through dealers.

If you have a company like Amazon or any other company fulfill product for you, be sure you have some labeling device for customer capture.

So... some sign up on your Website for "101 Ways To Use Our Products For Your Optimal Beauty" or something like that.

Anytime you have another company fulfill product for you, always be sure you include a label device to build your in house list.

Talk to David Upvote • Share
•••
Share Report

Answer URL

Share Question

  • Share on Twitter
  • Share on LinkedIn
  • Share on Facebook
  • Share on Google+
  • Share by email
About
  • How it Works
  • Success Stories
Experts
  • Become an Expert
  • Find an Expert
Answers
  • Ask a Question
  • Recent Answers
Support
  • Help
  • Terms of Service
Follow

the startups.com platform

Startups Education
Startup Planning
Access Mentors
Secure Funding
Reach Customers
Virtual Assistants

Copyright © 2025 Startups.com. All rights reserved.