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Business Ideas: How should you decide which business idea to pursue? How do I decide which direction to invest my energy in and how can I develop my idea further?
JK
JK
Jason Kanigan, Business Strategist & Conversion Expert answered:

Common issue...especially for energetic entrepreneurs! Too many choices!

We all face this issue: 100 important things that could all work out very well, but time to do only 1 or 2 of them.

Here's a video I made explaining my process for figuring out what road to take:

https://www.youtube.com/watch?v=Kw4T7HeV_gQ

A simple matrix as I explain will really help you clarify your beliefs about your options. It's a powerful way of quantifying your feelings.

But a caution...nearly everything people believe are "facts" are actually "opinions". That goes for the stock market, the prime interest rate, and your beliefs about a target market.

The matrix gives you a lens view into your own thinking about the opinions you have. Keep it in mind that just because your opinion is that a certain market entry project may be "tough"...that doesn't mean it is true. You'll act as if it is, though.

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