Hi,

My name is Erik and I'm a Senior Analyst-Programmer with more than 15 years of experience combined with 6 years of being a Sales Call Center expert.

It does depends on specific factors. Some of them are: Cost of application, quality of the game, is it a unique game, is there geographical limitations, how agressive is your ads campaigns, etc. The average cost to users acquisition is variable depending on the product sold. Some applications/games cost almost nothing to market (like Pokemon Go!) and others that has more challenges.

If you want to discuss on a call about ways increasing your users (and revenues if it applies) and how to do efficient marketing for your game, don't hesitate to schedule a call with me.

Regards,

Erik