After being open 6 months we are strapped for cash for buying inventory and expenses. So far we have not had any luck with bank loans. Crowdfunding may be an option, but it won't get us the kind of money we may need. Our overhead is at a minimum as we haven't paid ourselves as employees since January and my wife and I are 2 of 3 employees. We have a great concept but we haven't been able to get established quick enough. Any help or advice would be great.
Hi
I am a farmer and seasonality is the essence of our business.
You didn't mention if this is a cafe especially for bikers on the road or vice versa. A place to fix bikes and have a cafe while you wait?
So the answers may fit one situation and not the other.
1 Close for the off-season. find for yourself and wife another jobs and reopen again in the good season. hopefully by next year you will have a good solution so you don't have to do this again- or maybe do this again
2. Imagine you were not around what solutions exist for your customers.. and see if you can work this into your off-season activity
3.Do things different and do diffrent things - example winter ice-cream, or summer soup...
with this I mean ideas that work around the seasonality issue. Here people only eat watermelon in summer. But we produced mini watermelon and called it winter watermelon. It works..
4. If you repair bikes - hire a van and start going around town advertising when you will be where at what time. Fix-em bike
5. If the cafe is your core business hire a van and go around town selling cafe stuff
good luck