Question
I own a web and software development company and our only channel is word of mouth. I want to take the steps necessary to ramp up marketing drastically but am uncertain what channels to focus on. I'm certainly willing to hire the right consultant for further discussions.
Answer
Do you have a website where I can see the services that you offer? Without knowing much about your company Google AdWords may be a good platform for you to advertising on, but I would have to know more about your business to give a better answer.