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MenuHow much does it cost to build/maintain a website for an online marketplace?
How much is the web development cost for building an online marketplace like Airbnb or Clarity? And how much does regular maintenance cost? I have no web development experience, so will need to hire others for this.
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Hi, I've got a considerable amount of experience in assisting my clients with understanding what they are up against for many kinds of projects, so let me clarify the "It Depends" answer with some rough estimate $ Figures.
For a Wordpress experience where you take an exiting Wordpress website template, and add a plugIn with no customizations, and you use a well experienced consultant for an hourly rate, you can reasonable expect a $5k to $10k cost. Installation is fast and easy. Most of this cost will be for content setup. Corresponding maintenance is approximately $250-$1,000/year and will be focused on keeping plugins up to date and may include keeping you content up to date.
For a low scope of work effort, where features are few, functionality is easy and where custom coding is added to an existing website, and some content loading is needed, you can expect a $10k-15K cost. Most of this cost will be for coding and testing. Corresponding maintenance is approximately $1,000-$1,500/year and will be focused on adjustments to the functionality.
For functionality that is deeper and more robust, you may need to custom code a greater scope of features. This kind of online marketplace can be $20k or more. The greater your functionality needed, the higher the price will go. I cannot give you an upper limit here because the possible features are many. 70% of your cost will be for coding and testing. Corresponding maintenance is 5%-10% of your build price per year and will be focused on adjustments to the functionality.
A word of caution. Many websites promote low cost. This doesn't mean you will get the features you want or give your website users a friendly experience. This kind of low cost choice is a trap. If your website is intended to be your primary means of promoting your business, and generating revenue, you should pay a qualified professional to set it up in quality fashion, with the features you need and leave your users with a pleasant image of your company. That comes with a cost.
Good Luck!
I cannot tell how old this question is, so my guess is that you have begun your build. Judging from the context of this question, it sounds like money is or was a concern. So, here is what I would do:
You mentioned AirBnB. There is a wordpress theme built to function almost exactly as AirBnB. I am currently using this theme as a directory site and it's wonderful: https://templatic.com/app-themes/spotfinder-responsive-directory-theme
If you mentioned AirBnB because it is the closest to what you'd like to create, then I'd strongly suggest starting with that^.
If you do, have a VA begin to put together .csv files using their bulk-uploader template found in the plugin:
https://templatic.com/wordpress-plugins/bulk-import-export-wordpress-plugin
This will allow you to get thousands of listings added to your directory in a matter of days.
Total cost for the theme, the install, customization and VA's time: < $500
(For a platform similar to Clarity, I don't believe there is a wordpress replica (yet). They used custom bootstrap, so check out CMS themes available here; https://wrapbootstrap.com/)
So you're off and running. Now you have your MVP platform to start selling, and bots starting to index your pages (speed this process up by submitting your URLs under Google's search console).
The important thing to realize here is that this is not your end-all-be-all. This allows you to get up and running, work out your sales process, find your early adopters and build up your search rankings.
The next step, as soon as you've proved your marketplace idea is competitive and/or in demand (from both user types), is to begin your custom build. For this, I still recommend going with a slightly out-of-box solution. Check out these two options:
Sharetribe.com (for more ecommerce buying/selling platforms)
Growthclick.com (for more service-based business platforms)
Both options will give you a stable and scalable code-base to work off of - and you can either license the code for one purpose, or buy it out completely. Sharetribe also has an open sourced code you can use if you are confident in your dev team.
Total cost for this option will either run you $10K-$50K, or $2-$500/month.
The point I'm trying to make with all of this is that, especially with online marketplaces, there are tested/proven options available you can and should consider before beginning an custom build.
In any case, your first platform is going to be your "beta." Whether you hire someone and paid thousands to build it from scratch, gave away a ton of equity and waited months for your new partner/CTO to build it him/herself, or decided on an out-of-box solution like the fore mentioned, you are still in the proof of concept phase. You haven't proven out your idea, team and business model.
Common [expensive] realizations that happen during this phase include:
1. "Why did we decide to launch with an iOS app when a mobile-friendly web-app would have been plenty?"
2. "We brought on a CTO who we thought could get us through proof of concept, but all they did was build us a working database with an ugly front-end. Now we need to pay to build what users want today - a secure, well-design, mobile-friendly platform, but we're out of money."
3. "Conversion to signup and/or order rates are low, but our dev bandwidth is all focused on building our flashy new mobile app, so we can't make the front-end changes we need to convert traffic."
4. "User attrition rates are high, but we blew through our budget getting through our big post-launch push, so we cant afford to make the changes we need to retain users."
5. And, "We found the brand new _____ platform that has the exact same value proposition as we do, but has already reached a substantial user-base and has been mentioned in the press."
My point is, right now you should be focusing time/costs/bandwidth on user acquisition and pushing as many transactions as possible through your beta. Get what you "need to have," not what you "want to have."
For more on this, check out: http://chickenandegg.io/faq/
It is totally depend on whether you want a readymade solution or a system/platform/marketplace from scratch. because building a system/platform/marketplace from scratch require lots of time and money so as per my suggestions buying a readymade script is better option for small scale startup businesses.
Additionally, It's possible to launch an ecommerce site for less than $1,000, depending on the features you need for your business to succeed. Since there are many different aspects of an online store, you can pick and choose exactly what you need and only pay for those items.
If you want to start a multivendor ecommerce marketplace then Yo!Kart "https://www.yo-kart.com/" is one of considerable option for you. At $999 you will get a fully customizable ecommerce platform with advanced features. Also you will get In-built APIs with multiple payment gateways.
Feel free to discuss or to share your further queries.
Hi all, apart from market place Ecommerce software promoting the same consumes lot of money. There should be a budget allotted for this before buying market place Ecommerce software
I agree with Ian. It really depends on the scope. Definitely start small with your MVP, test user interaction and iterate from there. I caution against using freelance developers just because of your inexperience. You'd need a project manager that understands development to act as your intermediary, which will cost more. My company works closely with startups to build our first iterations and help them grow from there. Feel free to reach out with any questions or visit our website gaslightworkshop.com
With the project scope, it also depend whether you want a readymade script or a system from scratch. Building a system from scratch require lots of time and money so buying a readymade script is better option for small scale startup businesses. If you want to start a multivendor ecommerce marketplace then Yo!Kart "http://www.yo-kart.com" is one of considerable option for you. At $250 you will get a fully customiziable ecommerce platform with advanced features. Feel free to discuss or to share your queries
So you would like to know, How much does it cost to maintain a website?
I hate it when answers start with “It depends". But it depends.
Normally it's cheap. But there are many factors that affect the price of a webpage.
Here is the list of expenses you should consider while calculating the cost to maintain a website.
Ongoing costs to maintain a website include domain renewal, hosting, backups, license fees (if applicable), software updates and site maintenance. I'll cover each of these areas in this post.
Web Address renewal:
This is a small one in terms of cost, but it is of extreme importance. If your website and URL are new, you had to purchase the web address through a provider like GoDaddy, Network Solutions, etc.
Hosting:
There are a myriad of hosting options available. The same companies that can develop your website also offer hosting. The cost for this also range from very inexpensive (for smaller sites in many cases it's less than $10) to somewhat expensive (hundreds of dollars per month and up). The range has to do with the size of your audience (web traffic) and the (literal) size and complexity of your site.
Backups :
This is an area many companies don't think about until it's too late. It's ALWAYS a good idea to have your entire website backed up frequently, and a further suggestion is to have it backed up in a separate location from where your site is currently hosted.
License Fees / Software:
Unless you have a site that is built in pure HTML/CSS, you are going to have some type of software that facilitates some functionality. Even popular open-source CMS (content management systems) like WordPress, Joomla or Drupal require downloads of software and certain types of servers to function properly.
Software updates / Site maintenance:
There are many software and plug-ins which require updates and maintenance.
There can be many more factors (databases, firewalls,dedicated ip's, designers programmers, etc...) but to give a big picture I think this should be enough.
Still have a doubt ? Contact us at : https://goo.gl/D9Gi3F
The cost to develop a marketplace depends on the option you choose. There are essentially two options for developing such a project.
1. Existing Solutions: You can develop on a platform, that offers certain ready features. Using these platforms is the fastest and cheapest way to develop such a website. These solutions start from a few hundred dollars, depending upon features, and cost increases with more features.
2. Build from Strach: Although this option demands more on time and money, a bespoke marketplace can be customized to meet your specific needs better than a platform. For functionality that is deeper and more robust, you may need to custom code a greater scope of features. This kind of online marketplace can be $20k or more.
Corresponding, maintenance is approximate $1,000-$1,200/year and will be focused on adjustments to the functionality.
I've successfully helped over hundreds of entrepreneurs, marketplace owners, and businesses, and I would be happy to help you. Please send me more information before scheduling a call - so I can give you maximum value for your money. Take a look at the great reviews I’ve received: https://clarity.fm/ripul.chhabra
Generally, there are two factors that affect the final cost of creating and deploying the online marketplace. It allows you to create the online store from scratch, or to use the already-built product. This is the perfect solution for those businesses that are waiting to create and launch the online store as soon as possible. Specifically, the focus is centralized on creating an online store with personalized business logic. Generally, the aim of the administration panel is to control the customers, payments, product inventory, and other important marketplace settings.
You can read more here: https://www.paldesk.com/how-much-does-it-cost-to-build-an-online-marketplace/
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath
Building an online marketplace like Airbnb or Clarity involves several factors, including design, development, and ongoing maintenance costs. Since you don't have web development experience, hiring a professional team is a wise choice. For a detailed breakdown of costs and what to expect, I highly recommend reading this article: https://www.cleveroad.com/blog/how-much-does-it-cost-to-build-a-marketplace-website/. It provides comprehensive insights into the development and maintenance expenses, helping you plan your budget effectively. Best of luck with your project!
Related Questions
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What is the best pricing (business model) to apply to a marketplace?
I like to separate your question into 2 sub-questions: #1 How do we determine which side to charge? #2 How much is the right amount to charge? On #1, my answer is that you can charge the side(s) for whom you add the most value. In your examples, Uber really solves a big problem for drivers, it's that they sit idle for a good part of the day, so are willing to pay a lot for new leads. (their alternative is no work) Consumers are charged more for the convenience of a private car but they are probably not so much willing to pay more for a taxi, even if they can hail one from their phones. For AirBnB, it's a mix, it's a way for landlords to monetize idle capacity which they are willing to pay for, but it's also a way for a renter to pay less than they would normally pay for a hotel. On #2 (how much), I like to triangulate a number of factors: - What's the maximum amount I can charge one side, while still being a good deal for them. - How much do I need to charge so that I can become profitable? (the economics are quite different if you charge 3% vs. 12%) - What are comparable services charging for substitutes/competitive offerings? I will just add that there is no formulaic way to determine pricing strategies (curated vs. open), and it's a lot more about what's the comparable and what the value delivered is. That's how I approached the question while deciding the business model at ProBueno.com (my startup)MR
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How do you manage a developer who's slow, especially when you have a small budget and you don't feel like you'll get things done in time?
Usually Programmers are only slow when they don't know how to solve a particular problem. So they will spend a lot of time researching and a lot of trial & errors to solve a problem. It is important that before you engage a programmer on a project, you break down the entire project into simple, easy to understand modules. Let him give you an estimate of how many hours he will require to complete each of the modules. Example: a typical site will have a login module, registration, My account, profile etc. So let him estimate how much he will require to do the login. You can go even detail here. (e.g. how much extra time if you were to implement Facebook/Twitter Login?). Once he start developing, track his progress closely and make sure he is following his given timeline. If he goes over his budgeted time on a module, talk with him and see what went wrong. It is often seen that they may be wasting their time on something very insignificant that you may have asked him to implement, but you can totally go by without it too. So by understanding what is taking longer time, you will be able to prioritise things better. You definitely need some tools to get this done. Google Spreadsheet or Excel works just fine. But if you don't mind spending a few bucks there are many agile project management tools that you might look into. Here is a list, google them all and sign up for trials: * AgileZen * Agile Bench * Assembla * AssiTrack * Blossom * Basecamp * Breeze * DoneDone * Eidos * Fogbugz * GreenHopper * Jugggla * Kanbanpad * Pivotal Tracker Or the reason why he is slow can be purely non-technical. Sometime your developer may don't share the same level of enthusiasm as you about the idea that you are working on. They often don't often see the "bigger picture" (since you don't share everything with them explicitly). If you can somehow get them excited about what he is a part of, it will work like a drug :) He will work day and night without questioning you. But you need to work equally as hard as him. The moment he sees that you are the boss and he is just the guy doing work for you -- his mentality will shift from being part of something to being the low paid developer. Ultimately its all about motivation and making him a part of your venture. After all he deserves it, if he is really playing a crucial role in the entire development.SK
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I have this social media idea,but no coding skills. How do I get someone to do the coding (cant afford to pay them) and not give away half of my idea?
Dilip was very kind in his response. My answer might be a bit on the "tough love" side. But that's for you to decide. My intention, just for the record, is to help you (and those like you) on your path to success. And that starts with having a viable philosophy about entrepreneurial-ism and business. And I'm going to answer this because I get asked some form / version of this question very frequently from newcomers to entrepreneurial-ism. The scenario goes something like this: "I have a great idea. It's amazing, I love it, and I just KNOW it's gonna make me a ton of money. But I have no money right now so I can't afford to (fill in the blank with things like "to build it / create it / market it / etc" or "to hire the required staff needed to work in my business to sell it / develop it / etc"). And I don't want to tell anyone about my great idea because I'm worried someone will steal it and make MY million / billion dollars. But I can't afford to legally protect it either... So how do I launch without the skills to personally create the product AND no money to hire anyone else to do that either??" The answer is ... You don't. Look - let's be honest. All you have is an idea. Big deal. Really. I'm not saying it's not a good idea. I'm not saying that if properly executed it couldn't make you a million / billion dollars... But an idea is NOT a business. Nor is it an asset. Until you do some (very important) initial work - like creating a business model, doing customer development, creating a MVP, etc - all you really have is a dream. Right now your choices are: 1. Find someone with the skills or the money to develop your idea and sell them on WHY they should invest in you. And yes, this will mean giving up either a portion of the "ownership" or of future income or equity. And the more risk they have to take - the more equity they will want (and quite frankly be entitled to). 2. Learn how to code and build it yourself. MANY entrepreneurs without financial resources are still resourceful. They develop the skills needed to create what they don't have the money to pay someone else to do. 3. Get some cash so you can pay someone to do the coding. You'll probably have to have some knowledge of coding to direct the architecture of your idea. So you will likely still have to become knowledgeable even if its not you personally doing the coding. (This is not meant to be a comprehensive list of options... And I'm sure some of the other experts here on Clarity have others to add - and I hope they do) To wrap up - Here's my final tip to you that I hope you "get"... It's FAR more valuable to have an idea that a very specific hungry crowd is clamoring for right now - One that THEY would love and pay you for right now - Maybe even one they'd pre-order because they just have to have it - Versus YOU being in love with your own idea. [Notice I didn't say "an idea that some as-of-yet-undetermined market would probably love"] I wish you the best of luck moving forward.DB
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Holding funds in a 2-sided marketplace?
Check out https://www.balancedpayments.com/ They are made for marketplaces. Airbnb CEO among others invested in them and they have some of the best pricing/payout fees. Also some good info on http://www.collaborativeconsumption.com/2013/10/08/online-marketplaces-are-hard/ One of Balanced Payments co-founders is writing this blog series on marketplaces.MA
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Broad niche or Targeted niche which way to go?
I always suggest going "uncomfortably narrow" initially so that you can really dial in the user experience and build liquidity first. Going broad will be tougher as there's too much noise to signal. Also, it's best to fake the supply side initially of you can to improve the buyers side first, then figure out supply & quality afterwards if customers are buying and you've proven out a demand strategy that will work.DM
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