The core challenge with all marketplace businesses is that you must develop both sides of the market simultaneously.

I've been through this with several of our own brands (Fundable, Clarity) - and while they presented additional unique challenges - the core is brining both the supply and demand side of the market to the table at the same time, with the appropriate ratios to create a thriving commerce environment.

I'm happy to talk through our experiences, and those of countless clients who faced similar obstacles in starting their businesses.

Kind regards,

Ryan