Question
I am relatively new to affiliate marketing (2 months in). I have leveraged many other monetization strategies with a substantial amount of success in the past. I have written two articles recently that have a good amount of views and upvotes. People seem to find them pretty valuable. I am getting hops through my affiliate links, but pretty terrible conversion rates.
What can I do to better my conversion rates? Salehoo is earning $.23/hop on several thousand hops (lowest in the program) and I've had 1,067 hops to Affilorama with 3 non-recent trial signups, 2 of which have re-billed to me at least once. I suspect my audience is not targeted enough.
I would love to get some coaching from someone who can provide a good initial response.
Cheers
Zach
Answer
Hi Zach -
Conversion rate increases will come via a combination of:
1) Clarity of value proposition.
2) Perceived competitive value.
3) Strength of your current offer/promotion.
4) How you marshal the persuasive elements on your landing page(s).
Sounds like you are benchmarking some of the competition. Good. I think you use Clickbank? I am familiar with it. I would recommend at least one A/B test to find a landing page that will increase your conversions. Let's talk, and I will follow with a mark-up of your page for what you can test.
